Magazine and Editorial Fashion Styling
Creating visual stories that stop the scroll. From sharp corporate power dressing to high-fashion drama, I help shape the narrative behind every frame.
A behind the scenes look at the Fortune India cover shoot with the Netflix executives. You can see how the bold red outfits come together on set to create that final, impactful cover image.
For the Elle Awards, I styled Ahsaas Channa in this gorgeous deep purple one shoulder gown. The draped fabric and asymmetrical design create a look that is both elegant and modern, perfect for a high fashion editorial feature.
This video shows the beautiful movement of the draped purple gown on Ahsaas Channa. Capturing the flow and fit of an outfit is key for editorial shoots, making the clothing feel alive.
A fun, candid shot of Ahsaas Channa from her GQ India editorial. The cropped co-ord set and playful pose capture a youthful, energetic vibe that we wanted for the story.
Anushka Sen in a strapless red gown for her Elle feature. The styling here was focused on classic glamour, with elegant jewelry and soft waves to complement the bold color of the dress.
A full length shot of Ahsaas Channa in the purple gown, showing how the draping extends along the body. This kind of detail is what makes an editorial look stand out.
Using props like this vintage phone added a quirky, narrative element to the GQ India shoot with Ahsaas Channa. Styling is not just about clothes, it's about creating a whole mood.
A close up on the jewelry styling for Anushka Sen's Elle shoot. The emerald green earrings and delicate necklace add a pop of contrasting color to the red gown, creating a sophisticated look.
Another angle of the purple gown on Ahsaas, this time with an off shoulder drape. I love playing with different ways to wear a single piece to create multiple looks within one shoot.
A beauty shot of Anushka Sen from the Elle editorial. The soft lighting, classic red lip, and simple diamond necklace create a timeless and dreamy portrait.
About Magazine & Editorial Features
Editorial work isn't just about picking a pretty dress. It’s about the chaos behind the scenes—the frantic search for the right vintage prop, the last-minute steaming of a gown, and coordinating with the entire team to ensure the lighting hits the fabric just right. Whether we’re building a clean, corporate story for a business magazine or high-fashion drama for an awards spread, the goal is to make a visual statement that sticks.
Beyond the Surface
I view every editorial feature as a visual kahaani (story). It is not enough for an outfit to look good on a hanger; it has to translate on camera and fit the specific mood of the magazine or brand. When we collaborate, we do not just pull clothes from a rack. We start with a concept, develop a mood board, and manage the nitty-gritty details that make a photograph feel alive.
How We Collaborate
- Concept Development: We identify the narrative. Are we going for regal opulence, sharp corporate minimalism, or edgy, youthful street style? We define this before we source a single piece.
- Sourcing & Logistics: For premium shoots, I manage a team to source from top-tier designers like Anita Dongre or Rimzim Dadu. I handle the logistics—courier, packing, and returns—so the creative focus stays on the shoot.
- On-Set Execution: My role on set is to ensure the outfit movement, draping, and jewelry layers look perfect through the lens. This often involves working closely with the photographer and hair and makeup artists to align on the final vibe.
Common Editorial Projects
- Magazine Covers & Features: Styling for publications like Fortune India and Elle, focusing on high-impact, clean silhouettes.
- Celebrity Editorial: Crafting a unique character for stars, ensuring the look is fresh and distinct from their daily red carpet appearances.
- Brand Campaigns: Creative direction for fashion labels, mixing textiles and textures to tell a story that resonates with your audience.
Whether you are an artist needing a portfolio refresh, or a magazine editor looking for a sharp, detail-oriented stylist, let’s make something memorable.
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