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Iconic Celebrity Styling for Campaigns and Portraits

byKayalStudio in Santacruz West, MumbaiStarts from20,000 Per ShootView full gallery

Crafting timeless, regal looks for iconic figures and modern stars, blending heritage with a fresh, contemporary flair.

A behind the scenes glimpse of my styling session with the incredible Zeenat Aman for a Netflix project. You can see the full regal look, from the floral print to the layers of jewelry, coming together on set.

A close up portrait of Sushmita Sen in the powder blue suit. The look is elevated by the matching choker and a beautiful aquamarine brooch, adding a touch of personalized glamour.

This shot of Zeenat Aman for a Mia by Tanishq campaign was pure magic. I designed this disco inspired outfit from scratch, and seeing her in front of the vanity mirror felt like a scene from a classic film.

The full look for Zeenat Aman against a scenic backdrop. The long, printed jacket paired with wide leg trousers and layers of traditional jewelry creates an aura of effortless royalty.

I love outfits that can be transformed. Here, the blazer on Sushmita Sen is worn off the shoulder to create a completely different, more relaxed yet chic silhouette.

A full length view of the magnificent outfit I styled for Zeenat Aman. The intricate floral patterns and the sheer volume of the jacket make a powerful statement.

A moodboard moment. This image compares a vintage photo of Zeenat Aman with the new look I created for her disco themed campaign, showing how we brought a classic vibe into the modern day.

Another portrait of Zeenat Aman, showcasing the stacked bracelets and rings that completed her regal ensemble. Accessorizing is key to making a look feel complete and personal.

A timeless black and white photo of Zeenat Aman. This shot beautifully highlights the texture and detail of the layered necklaces and her iconic, cool demeanor.

About Iconic Celebrity Styling

When I style a legend like Zeenat Aman or Sushmita Sen, the goal is always to find the balance between their history and a fresh, modern narrative. We do not just dress them. We spend hours sourcing pieces from designers like Anita Dongre, then obsess over the smallest details, like the angle of a brooch or the weight of a necklace, to make sure the final look is pure magic. That is what makes a celebrity editorial feel real, not just like a costume.

Bringing a celebrity look to life is a massive team effort. For our premium campaigns, I bring a three-person team to handle everything from wardrobe logistics to inventory tracking for high-value items. It is not just about picking a dress. It is about building a visual story.

We start with a moodboard to define the narrative, then I reach out to my network of Tier-1 designers and fine jewelers. Whether it is an edgy look for a magazine cover or a regal, timeless ensemble for a brand campaign, I pull three times the options needed to ensure the perfect fit on set.

Post-shoot, the work continues with inventory checks and courier returns within a 24 to 48 hour window. It is hectic, it is coffee-fueled, and sometimes it is chaotic, but when I see the final shot come together, when the vision we planned in my studio finally looks back at us, it is worth every single second. If you are looking to create a campaign that really speaks to people, let’s talk about your vision.

Styled icons like Zeenat Aman.Approved by the tribe
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Kayal

Studio in Santacruz West, MumbaiStarts from 20,000 Per Shoot

I’m Kayal, and for me, styling is storytelling. Whether I’m working with legends like Zeenat Aman or directing a new campaign, I don't just pick clothes. I help build a visual world that feels real, moody, and absolutely you.

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