A Peek Behind the Scenes at My Styling Studio
Every final look you see on a red carpet or magazine cover starts here, amidst the coffee cups, mood boards, and the quiet chaos of my workspace.
Officially opening the doors to my studio. Putting up the nameplate, 'Style by Kayal', was such a special moment. This is where all the creative chaos happens.
A typical day at the studio isn't always glamorous. It's often just me on the couch with reference books, my laptop, and a comfy outfit, dreaming up the next big project.
A glimpse into my prep for a shoot. Selecting the right jewelry is one of my favorite parts of the process. Every ring, earring, and necklace helps to tell the story.
Caught between deadlines and daydreams. My studio is my happy place, where I can be surrounded by inspiration and get to work creating mood boards and concepts.
A quiet moment captured in my space. I believe your workspace should inspire you, and I've tried to fill my studio with things that make me feel creative and happy.
Finding cozy corners in my new studio. It’s important for me to have a space that feels both professional for meetings and comfortable enough for creative thinking.
I'm obsessed with the little details in my studio, like this cozy reading nook with its striped yellow cushions and custom curtains. It's the perfect spot for a bit of quiet inspiration.
Another black and white shot from my personal series. I love simple, elegant pieces like this white dress that feel timeless.
A playful moment under a piece of art in my studio. My personal style is a lot like my professional style, a mix of classic, comfortable, and a little bit dreamy.
A candid portrait taken in my studio. This space is not just an office, it's a reflection of my journey and my dreams as a stylist.
About Behind the Scenes: My Studio & Process
People often see the finished red carpet look and assume it is just glamour. The reality in my studio is a lot of coffee, endless moodboarding, and the heavy lifting, like courier returns, steaming garments, and inventory tracking, that happens long before the cameras start flashing.
How I Bring a Vision to Life
When you see a final image, you are looking at the end of a long journey. My studio in Santacruz West is where this process is anchored. It is not just an office, but a laboratory for fashion storytelling.
The Creative Phase
It starts with the concept. Whether it is a moody editorial or a high-energy commercial campaign, I spend hours in my reading nook with reference books and mood boards. We define the vibe—are we going for modern retro, edgy glam, or something soft and traditional? This phase is about aligning on the narrative before we pick a single piece of clothing.
The Sourcing & Logistics
This is the unglamorous, critical part of the job. I source from a wide range of labels, from high-street finds to high-end designers. My team manages the logistics—pulling outfits, coordinating with showrooms across Mumbai, ensuring high-value fine jewelry is secure, and tracking every accessory. If a piece does not fit the story, it does not make the cut.
Execution
On set, the studio work pays off. We handle everything: professional draping, quick changes, and managing the team of photographers and hair and makeup artists. My goal is to ensure that while the team is creating magic, the logistics remain invisible so the talent and the vision remain the focus.
If you have a project in mind, the studio is where we start the conversation. Let’s sit down and turn your idea into a visual story.
Kayal
I’m Kayal. I believe the best style comes from a mix of wild dreams and disciplined execution, whether I’m working on a big commercial campaign or a personal shoot. My studio in Santacruz is where I turn those abstract ideas into tangible, wearable stories.
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