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Avant-Garde & Editorial Styling for Fashion Campaigns

byRahul SinghStudio in Mehrauli, New Delhi; Takes projects across Delhi NCR and MumbaiStarts from35,000 Per 8-Hour ShiftView full gallery

I focus on translating conceptual ideas into high-fashion visuals through detailed art direction and styling.

A dynamic shot from the Mugler x H&M editorial, using a bold red background to contrast with the electric blue dress. The styling with futuristic sunglasses and embellished boots creates a powerful, high-fashion image.

An editorial image from my "INFERNO" concept shoot, featuring a dramatic yellow coat and an architectural bubble ponytail. This is an example of my conceptual work, where styling tells a story inspired by art and literature.

A full-length shot of the modern draped saree from House of R. The clean, white-on-white styling against a plain background emphasizes the garment's sculptural form and minimalist elegance.

A close-up of the knotted blouse from the House of R draped saree. This shot highlights the unconventional design and modern aesthetic of the ensemble, styled with simple earrings to maintain focus on the outfit.

Behind the scenes from the Mugler x H&M editorial shoot. This video captures the energy and attitude of the look, showing how the futuristic styling comes to life in motion.

A high-contrast portrait from the Mugler x H&M shoot. The dramatic lighting and pose are styled to accentuate the corset details of the dress and the bold, futuristic accessories.

Another angle from the red-background series for the Mugler x H&M editorial. The styling focuses on creating strong lines and a sense of movement, with the sculptural hair adding to the avant-garde feel.

A close-up portrait emphasizing the futuristic sunglasses and gold chain necklace from the Mugler x H&M shoot. This shot highlights how accessories were used to build the high-fashion narrative.

A two-model shot from the Mugler x H&M editorial, using warm, colored lighting. The styling creates a sense of tension and drama, with one model in sharp focus and the other blurred in the background.

A duplicate of image 33, a striking black and white shot from the Mugler x H&M editorial. The high-contrast styling emphasizes the bodysuit's silhouette and the model's dynamic pose.

About Avant-Garde & Editorial Styling

When I approach an editorial shoot, I look at the narrative first. It is not just about the clothes. For example, in my 'INFERNO' series, we used architectural hair and bold color theory to match the dark, poetic inspiration behind the outfit. I handle the styling alongside a production team, so we coordinate the hair, makeup, and lighting to ensure the final image delivers exactly the impact you want.

I provide end-to-end creative direction and styling for fashion campaigns and magazine features. My process starts long before the cameras turn on. We define the visual language, source the right pieces from various designers, and organize the production team to keep the shoot moving smoothly.

Whether you need a high-fashion lookbook or a dramatic conceptual spread, I ensure the garment fit is precise and the aesthetic is consistent across every frame. I work across Delhi and Mumbai, and I am used to managing the fast pace of commercial sets.

What to expect when working together:

  • Concept Development: We build a mood board and visual story for your brand or collection.
  • Team Coordination: I bring in my styling team to manage wardrobe, changes, and on-set details so you can focus on the final output.
  • Production Support: From sourcing accessories to directing hair and makeup teams, I make sure the vision stays intact from start to finish.

If you have a brand campaign or a magazine story, we can work together to align the styling with your overall vision.

Conceptual styling for leading fashion brands.Approved by the tribe
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Rahul Singh

Studio in Mehrauli, New Delhi; Takes projects across Delhi NCR and MumbaiStarts from 35,000 Per 8-Hour Shift

I am Rahul. I believe styling is about building a mood, not just pulling clothes. Whether it is a high-concept shoot or a designer campaign, I bring a full team to handle the production so you can focus on the vision.

Looking for different types of fashion work?

You can search for specific styling services or production needs here.