Campaign & Editorial Styling
Available across Delhi
I handle everything from concept to final shot, styling and directing campaign and editorial visuals that match your brand or story.
Pricing Guide
Commercial Catalog & E-Commerce Styling
Scope & Scale
- Volume: Styling for up to 15-20 looks per 8-hour shift.
- Usage: Optimized for e-commerce listings (Amazon/Myntra) and social media reels.
- Focus: Product-first aesthetic ensuring wrinkle-free garments and correct draping.
Pre-Production & Resources
- Sourcing: Includes a curated accessory kit (basic footwear, minimal jewelry, belts).
- Prep: Basic moodboarding and garment organization (steaming, sequencing) pre-shoot.
On-Set Execution
- Team: Rahul Singh + 1 Styling Assistant to manage rail and changes.
- Fit Correction: On-spot tailoring hacks (clamping, taping) for perfect camera angles.
Designer Campaign & Lookbook Styling
Creative Concept
- Narrative: Development of distinct visual stories (e.g., Vintage or Festive) tailored to the collection.
- Direction: Input on lighting moods, backgrounds, and HMU (Hair & Makeup) direction.
Sourcing & Wardrobe
- Premium Access: Sourcing of high-end accessories and jewellery (e.g., bridal sets, avant-garde footwear).
- Volume: Styling for 8-10 Hero Looks with a focus on detail over quantity.
- Draping: Advanced techniques for sarees, lehengas, and fusion wear.
On-Site Management
- Team: Rahul Singh + 2 Styling Assistants for handling heavy couture and trains.
- Supervision: Set supervision for garment safety, pleat perfection, and post-shoot returns.
Editorial Styling & Creative Direction
Art Direction & Set Design
- Vision: Complete conceptualization of theme, mood, and story.
- Props: Procurement and arrangement of set elements (vintage furniture, floral installations, backdrops).
- Locations: Assistance in scouting and vetting studios or outdoor venues.
High-Fashion Styling
- Sourcing: Cross-brand sourcing from multiple high-end designers to create layered looks.
- Protocols: Specialized handling for celebrities and cover stars including privacy and speed management.
- Glam: Collaboration with HMU artists for dramatic, non-commercial looks.
Production Logistics
- Team: Rahul Singh + 3-Person Styling Team (1 Senior, 2 Juniors).
- Timeline: Includes up to 3 days of Pre-Production and 1 Shoot Day.
- Deliverables: Styling for 6-8 highly conceptual art images.
About Campaign & Editorial Styling
I see styling as more than just picking outfits. For me, it’s about building a vibe, a story, and making sure every detail fits the bigger picture. Whether it’s a wild, bold concept or something super clean, I’m all about making the visuals stick in your mind.
What I Bring
- I handle everything from the first idea to the final shot. Sometimes I’m just the stylist, but often I’m also the creative director, making sure the whole thing feels tight and on point.
- I work on brand lookbooks, Indian designer campaign looks, magazine covers, and even e-commerce shoots. My clients range from Bollywood celebs to big retail brands and indie designers.
- My style is pretty flexible. I love doing high-fashion editorial styling with dramatic looks, but I’m just as comfortable with minimalist menswear styling or rich, detailed Indian wear.
How I Work
- I’m big on teamwork. Shoots only work when everyone’s in sync, so I bring in my regular crew or work with yours.
- I’ve got a solid network in Delhi and Mumbai, and I’m used to handling all the chaos that comes with big productions.
- Not every shoot is perfect - sometimes things get hectic, but I’m always there making sure the vision comes through.
If you want visuals that actually say something, I’m here for it.
Meet your Expert
Rahul Singh
119 connects in last 3 months
My Story
Hey, I’m Rahul. I split my time between Delhi and Mumbai, always catching the vibe of each city. Clothes for me? Not just outfits, but stories. House of R started out of this itch to make luxury ethnic wear that feels grand and personal, not just fancy fabric. Whether I’m on a magazine set or sketching for my label, I just want to create a moment you remember. It’s all about the art, always.
My Work
What I Do - I handle everything from celebrity wedding styling, editorial shoots, events, to fashion consultancy and full production.
My Style - Big on details, always aiming for that dapper, high-fashion look that stands out.
Versatility - Minimalist editorial looks, opulent Indian wear, unisex and traditional - I mix it up, depends on the story.
Team Effort - No solo hero here. Shoots are always a team game - photographers, makeup, hair, everyone brings something.
