Professional Men's Grooming for Shoots and Campaigns
I focus on clean skin prep and hair texture that holds up under studio lights, ensuring models look sharp from the first shot to the last.
Men's grooming for a fashion editorial for designer Amesh Wijesekera. I focused on clean skin and natural hair to create a polished look that highlights the model's features and the designer's knitwear.
An artistic shot from the 'Eclipse' editorial, where I created a bold, temporary blue hair color for the model. This is an example of creative grooming for a high-concept fashion shoot.
A conceptual men's grooming look for a fashion photoshoot. I kept the makeup minimal and the hair sleek to work with the creative concept involving red thread.
A moody, atmospheric shot from the 'Eclipse' editorial. The vibrant blue hair I created provides a striking point of contrast in the low-light photo.
Grooming for a male model for the Amesh Wijesekera 'Beyond Borders' campaign. I styled his long hair to look natural and kept the skin clean and fresh for this outdoor shoot.
Another look from the Amesh Wijesekera editorial. The grooming is consistent and clean, ensuring the model looks polished and sharp under the dramatic nighttime lighting.
A shot featuring two male models for the Amesh campaign. I provided distinct grooming for each, styling their hair to match their individual looks while maintaining a cohesive feel for the shoot.
A wide shot from the 'Beyond Borders' editorial. The grooming and hair styling for both models were designed to look good from a distance and fit the rugged, coastal setting.
Another dynamic shot from the Amesh editorial, with the Mumbai skyline in the background. My grooming work ensures the models look sharp and defined, even in a complex, low-light environment.
A powerful portrait from the Amesh campaign. The model's long hair is styled to have natural texture, and the grooming is minimal, creating a strong and authentic look.
About Men's Grooming
I approach men's grooming with a focus on invisibility; the camera should pick up the model's natural features, not the product on their skin. For long-duration commercial shoots, I use specific silicone-based primers and matte finishers that prevent shine under studio strobes, while ensuring hair styling remains consistent throughout an 8-hour shift without needing constant resets.
When working on fashion editorials or commercial campaigns, the goal of grooming is to enhance the visual narrative without overpowering it. Whether it is a clean, natural look for an e-commerce catalogue or an avant-garde style for a designer lookbook, my work is about technical consistency.
Skin Prep & Camera Readiness
In high-resolution photography and 4K video, skin texture is everything. I prioritize hydration and lightweight, high-definition foundations that neutralize redness without looking like heavy makeup. For outdoor campaigns, such as those set on the Mumbai coastline, I adapt the prep to handle environmental factors like humidity and wind, ensuring the model looks polished regardless of the setting.
Hair Styling for the Set
I don’t just style hair; I engineer it to last. For campaigns that require continuous movement or long days on set, I select hold products that provide structure while allowing for natural flow. If the brief calls for structured, wet-look hair or precise, architectural shapes, I use heavy-hold gels and setting sprays that maintain definition under harsh lighting.
Why On-Set Monitoring Matters
Being on set isn't just about the initial application. I actively monitor the talent on the tethered monitor during the shoot. As lighting shifts—from bright studio strobes to moody, low-light environments—I make micro-adjustments to powder, skin texture, and hair placement. This level of detail reduces the post-production work for photographers and editors, ensuring the final images require minimal retouching.
My Scope
- Editorial: Experimental textures, wet looks, and avant-garde grooming concepts.
- Commercial: Clean, timeless, and masculine grooming for brand campaigns.
- Campaign Consistency: Continuous presence for look changes and touch-ups throughout the day.
Deepti Soste
I’m Deepti Soste. Whether it is a fast-paced fashion campaign or a detailed editorial, I keep my approach simple: clean skin and consistent hair. I work closely with the creative team to make sure the final images look sharp and authentic.
Find more grooming and styling services
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