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Behind the Seams: The Art of Custom Fitting

byArulaa by Rashmi Anoop RaoStudio in Vijayanagar, BengaluruView full gallery

I believe the journey of creating a garment is as important as the final product. From our first design chat to your final trial, I am personally involved in every stitch to ensure your outfit fits perfectly and tells your story.

Let me walk you through the details of suit making. I explain the importance of fabric choice, from Indian silks to imported materials, and the many layers of construction like canvas and felts that go into creating that perfect, crisp silhouette for a groom's suit.

The fitting is a crucial step. Here I am with Tharun Sudhir, ensuring his traditional 'Muhurtam' outfit, including the kurta and 'kacche', fits him perfectly for his big day. My hands-on approach guarantees a 'sakkat' result.

Here, I'm explaining how I coordinated the bride and groom's 'Muhurtam' outfits. I used matching embroidery and a pure zari scallop border on his 'shalya' to complement her saree, ensuring they look like a perfect pair.

A quick look at a dispatch day at my boutique. You can see a groom's beautifully embroidered 'Muhurtam' outfit and several custom blouses, all handcrafted with care and ready to be sent to my precious clients.

A glimpse into a fitting with actor Ammith Rao. We discuss the design, check the shoulder fit, and ensure he is completely happy. Building this trust and rapport is at the heart of what I do.

Every detail matters. During this fitting with actor Gagan Chinnappa, I'm adjusting the unique cummerbund-style trousers and checking the sleeve length to ensure a flawless, high-fashion look.

It's always an honor to be part of someone's special moment. This clip from the show 'Bharjari Bachelors' features my boutique, where a contestant came to find the perfect outfit for his dream girl.

About this collection

Fitting is where the real magic happens, especially with complex groom wear. Whether we are adjusting shoulder slopes or getting the drape of a kacche dhoti just right, I work with you through 1-2 trial sessions. It is not just about standard sizes; it is about making the canvas, felts, and fabric work specifically for your posture and movement.

Your Story, Stitched In

For me, every garment, whether a groom’s Muhurtam sherwani or a bridal blouse, starts with a conversation. You bring the idea, and I help translate it into fabric. I have worked with major brands like Gap, so I understand the technical side of garment construction inside out. In my studio, we go beyond mass-market standards.

Why the Process Matters

A suit is not just fabric; it is the internal architecture. I focus on:

  • Canvas & Felts: Using proper horsehair canvas and interlinings so your jacket keeps its shape and looks crisp.
  • Fabric Selection: From premium Indian wool blends to imported Japanese stretch fabrics, I pick materials based on the fall and feel you need.
  • Personal Touches: Whether we are incorporating a family heirloom brooch, creating custom motifs, or hand-painting details, the final piece is built around your personality.

The Fitting Experience

If you are in Bengaluru, we will meet at my Vijayanagar studio. If you are elsewhere, I offer remote guidance to get those measurements spot on. My goal for every trial session is simple: to make sure you feel confident and comfortable. It is the small things—shoulder alignment, the grip lining in your trousers, the scallop border on a shalya—that make an outfit sakkat (perfect). Let us build something that looks like it was made just for you.

10+ Years of Crafting Personal StoriesApproved by the tribe
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Arulaa by Rashmi Anoop Rao

Studio in Vijayanagar, BengaluruStarting ₹28,000 per ensemble

Hi, I am Rashmi. I started Arulaa to move away from generic, off-the-rack fashion. I am hands-on with every design, whether I am working with a celebrity or helping a groom prep for his big day. It is about building a relationship and making sure the piece you wear carries your memories.

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