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Luxury Bridal & Ethnic Couture Styling

byVikram SethOn-set styling in Delhi; Travels across India for campaignsStarts from50,000 per campaign (1 day shoot)View full gallery

I view every bridal ensemble as a canvas for storytelling. My work is about weaving together opulent fabrics, intricate craftsmanship, and heritage aesthetics to create a look of modern royalty.

For this saree campaign, I created a look of royal elegance. The model is styled in a rich magenta Banarasi silk saree, complemented by a traditional 'gajra' headpiece and temple jewelry, seated on a swing to evoke a sense of timeless grace.

A different angle from the same saree campaign, this shot highlights the drape and texture of the silk. The addition of a sleek gold belt cinches the waist, adding a modern touch to the traditional ensemble, showcasing versatile styling.

This look for a designer campaign pairs a gold zari brocade skirt with a hand-embroidered black velvet blouse. My styling, including the flowing organza dupatta, was intended to create a dramatic and luxurious black-and-gold ensemble.

For this Navratri special campaign, I styled a traditional Ghagra Choli with authentic silver jewelry against a rustic red wall. The concept was to celebrate the festive spirit with a look that is both powerful and deeply rooted in cultural heritage.

This film captures the essence of a Navratri campaign, showcasing the flow and detail of the traditional attire. My creative direction focused on creating a celebratory and divine mood, with shots of the model by the ghats of Varanasi.

A dynamic shot from a Navratri campaign, capturing the model in a dance-like pose. The flowing pink lehenga, adorned with a floral garland, is styled to convey movement, joy, and the vibrant energy of the festival.

A serene moment from a festive campaign, with the model seated on ancient steps. The styling combines a traditional lehenga with heavy silver anklets and bangles, creating a look that feels both regal and grounded.

This fashion film for a bridal couture brand showcases a magnificent red lehenga. My creative direction focused on capturing the intricate embroidery and the bride's graceful movements against a heritage backdrop, telling a story of modern royalty.

A behind-the-scenes glimpse into a bridal shoot set in a haveli. The styling for this look involved a rich red and green lehenga, paired with a maang tikka and nath, creating a classic and timeless bridal portrait.

This campaign film for a couture designer highlights a stunning silver-grey lehenga with a dramatic cape. The styling, including the ruby and diamond jewelry, was designed to create a look of modern, glamorous sophistication for a cocktail or reception event.

About Luxury Bridal & Ethnic Couture

In this space, styling is about the architecture of the drape and how it moves under the lens. When I approach a bridal lehenga or a heritage saree, I focus on the 'fall' and the interplay of jewelry—finding the exact balance between heavy embroidery and a sleek dupatta drape—to ensure the final look feels timeless rather than merely trending.

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