Celebrity & Personality Styling for Commercials and Music Videos
Bringing character and vision to the screen. My work focuses on building looks that feel authentic, capturing the personality of the subject while maintaining visual harmony on set.
A detail shot from the Sankalp Group campaign with Ronit Roy. The focus on his hand moving a chess piece, adorned with a statement ring, adds to the character's sophisticated and strategic persona.
A blurry, artistic shot of Ronit Roy in the Sankalp Group ad. The focus on the chessboard in the foreground creates a sense of intellectual depth and power.
A still from the Sankalp Group commercial where Ronit Roy is contemplating his next move. The tailored waistcoat and crisp shirt create a classic, powerful look.
Styling the supremely talented Ronit Roy for Sankalp Group. His commanding presence is perfectly complemented by the sharp, custom-made suit we chose for the campaign.
A direct-to-camera shot of Ronit Roy from the Sankalp Group ad. His confident expression and impeccable styling convey authority and trustworthiness.
A close-up of Ronit Roy, capturing his intense gaze. The simple, elegant styling ensures that nothing distracts from his powerful performance.
A behind-the-scenes look at the Sankalp Group shoot with Ronit Roy. This video shows the process of setting up the shots and the collaborative energy on set.
Behind the scenes of the Garnier Men shoot, reviewing a take with cricketers Ishan Kishan and Tilak Varma. Collaboration is key to getting the perfect shot.
John Abraham and Jasprit Bumrah sharing a moment on the set of the Garnier Men commercial. I styled them in athletic wear that suited their roles in the ad.
The crew setting up for the Garnier Men x Mumbai Indians shoot. It takes a big team and a lot of equipment to bring these large-scale campaigns to life.
About Celebrity & Personality Styling
Styling for a celebrity or public figure goes beyond picking an outfit. It is about character continuity, understanding how the fabric moves under studio lights, and ensuring the wardrobe supports the performance rather than distracting from it. On set, I manage everything from vanity requirements to quick-fix wardrobe repairs between takes to keep the visual flow seamless.
My approach to personality styling is deeply collaborative. Every project begins with a script breakdown or a brand brief. I analyze the character and the environment to ensure the wardrobe fits the narrative perfectly. Whether I am styling a high-energy music video with multiple cast members or a quiet, powerful commercial spot, the goal is to keep the story intact.
Logistics are just as important as the aesthetic. When working on set, my team and I handle sourcing, continuity checks across takes, and quick changes. We coordinate with directors and DOPs to ensure that every accessory and layer serves the final shot. My kit is always prepped for emergencies, and we stay on top of wardrobe management so the production team can focus on the performance.
I believe in building a look that feels authentic to the person I am dressing. From the initial concept building to the final look on camera, I work to make sure the process is smooth and the result is sharp. If you have a campaign or shoot in mind, let's talk about the visual direction.
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