Ad Campaign Styling for TVC and Digital Video
Visual storytelling for your brand's next big project. I bring the look, the vibe, and the energy to your video and digital campaigns.
A glimpse into the moody and sophisticated world we created for YSL. This video campaign with Abhishek Sharma was about using shadow and light to highlight a sleek, all-black look that feels both timeless and modern.
Behind the scenes on the Thums Up shoot with Vijay Deverakonda. This shot captures the calm before the storm, styling him in a dark, rugged trench coat for a dramatic snow scene.
A casual moment from a Thums Up commercial with Vijay Deverakonda. I styled him in a classic plaid shirt over a white tee, creating a relatable and approachable look for this scene.
A powerful profile shot of Vijay Deverakonda in the custom Thums Up biker suit. The green screen background hints at the VFX to come, but the suit's strong silhouette already tells a story of action and power.
High-energy styling for a Realme mobile ad with Abhishek Sharma. The concept involved dynamic, game-inspired visuals, so we created distinct character looks including this tactical, gamer-style outfit.
Styling a heartwarming and clever ad for the Samsung Galaxy S24 Ultra with Vijay Deverakonda. The look is casual and comfortable, featuring a patterned shirt that becomes a key part of the story's 'Circle to Search' feature.
Crafting a rugged, action-hero look for Kichcha Sudeepa in this Thums Up commercial. The styling, centered around a worn-in leather jacket, was designed to match the campaign's intense and 'toofani' energy.
More fun on set for the Dream11 campaign. This video shows the camaraderie between the players, and my team's job was to create distinct yet complementary casual looks for each personality.
A multi-look commercial for Godrej Jersey with Rana Daggubati. We styled him in various outfits, from a casual denim jacket to a sharp tuxedo, to portray him moving through different parts of his day.
Styling Arjun Kapoor for a Magic Moments Dazzle commercial. This look is all about effortless cool, with a simple white tee and a dark overshirt, perfect for the relaxed, behind-the-scenes vibe of the ad.
About Ad Campaign Styling: On Screen
A commercial shoot is rarely about the first take. My team and I handle the rigorous continuity management required for 12-hour days, tracking every sweat patch and wardrobe adjustment across multiple video frames so the final edit looks seamless.
When the camera rolls, wardrobe details become amplified. My approach to on-screen campaign styling starts long before the lights go up. We begin with a deep dive into brand guidelines and mood boards during Pre Production Meetings (PPM), ensuring every outfit speaks the language of the campaign. Whether it is a high-energy beverage commercial or a sophisticated fragrance ad, the goal is always authentic character portrayal.
Consistency is the silent hero of a successful film campaign. I provide full-day standby support to manage hero looks, handle quick changes, and perform immediate on-set stain removal or micro-stitching. My team handles the heavy lifting, from sourcing high-street or designer apparel to the logistical nightmare of post-shoot dry cleaning, budget reconciliation, and garment returns. You get a partner who understands that a casual plaid shirt needs to look just as intentional as a sharp tuxedo, creating a visual narrative that keeps viewers watching.
Harmann Kaur
I am Harman. Most people know me for styling big names, but my real passion is catching a specific vibe and bottling it for the screen. Whether I am working with a cricket star or a film icon, I make sure the look feels real, never forced.
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