Fashion Styling for Ad Campaigns & Brand Films
I bring the creative vision to life, from the initial mood board to the final on-set chaos. Here is a look at my commercial styling work for brands that keep it real.
For the NoiseFit Diva smartwatch campaign, I styled singer Akasa Singh in this mint green power suit. The look is chic, modern, and confident, perfectly embodying the "Diva" persona of the product.
This is the campaign video for the launch of Titan Eye+ in Dubai. My team and I styled multiple looks, from beach casual to traditional Arabic attire, to showcase the versatility of their eyewear collection for a global audience.
Styling actress Isha Talwar for the Noise campaign. I chose a soft, elegant look with a lace-detailed top to convey an "Inspiring" and approachable side of the modern diva.
A key shot from the Titan Eye+ Dubai campaign. Styling this look involved pairing modern sunglasses with traditional Emirati clothing (Kandura and Ghutra) to create a look that is both authentic and stylish.
For Decathlon's "Play Your Own Way" Women's Day film, the focus was on authenticity. I styled real women in practical and comfortable sportswear that allowed them to move freely and feel strong in their own skin.
This ad for the Kwikpic app required relatable, everyday styling. I dressed the actors in comfortable loungewear to create a casual, "at-home" movie night scene that feels authentic to the audience.
This commercial for VU Televisions featured a sophisticated, urban aesthetic. I styled the actors in smart-casual outfits that reflect a modern, upscale lifestyle, complementing the premium feel of the product.
A behind-the-scenes look at the NoiseFit Diva campaign with Akasa Singh. This video shows how the power suit and smartwatch come together to create a look that defines potential and confidence.
A classic, fashionable look for the Titan Eye+ campaign. I paired timeless aviator sunglasses with a suede bomber jacket and an olive green t-shirt for a cool, masculine style perfect for a beachside setting.
This is the product-focused launch video for the NoiseFit Diva smartwatch. My role was to style the models in various outfits that showcase how the watch's versatile straps can match any look, from casual to formal.
About Ad Campaign Styling
Ad shoots are rarely just about the clothes. For every campaign, I manage the full production cycle: from breaking down mood boards and sourcing across Mumbai hubs to handling those last-minute on-set fixes. Whether it is securing a blazer for a tech film or ensuring a saree drape holds up for an 8-hour shift, my priority is making sure the final frame looks effortless, no matter how much hustle happened behind the scenes.
Commercial styling is a precise balance between creative vision and logistical reality. My process starts long before the cameras roll. For brand campaigns like Noise or Titan Eye+, I dive into the script to ensure the wardrobe serves the narrative—not just the current trend.
The Process
- Pre-production & Sourcing: This is where the foundation is built. I manage script breakdowns, develop distinct look options, and handle physical sourcing across Mumbai's designer and high-street markets. I also conduct trial fittings to ensure the actor is comfortable and the silhouette is camera-ready.
- On-Set Execution: This is where I thrive. I arrive with my styling kit—steamers, fashion tape, and sewing kits—to handle any emergency. Whether it is keeping collars crisp or managing wardrobe continuity between takes, I am there to ensure the look stays perfect throughout the shoot day.
- Post-Production: My commitment doesn't end when the lights go out. I handle inventory checks, the return of sourced items, and provide detailed accounting for the wardrobe budget.
I work with a trusted crew of photographers and makeup artists, ensuring the aesthetic remains cohesive across every frame. If you want a stylist who understands the technical demands of a commercial shoot—and who isn't afraid of a little chaos—let's connect.
Rhea Jain
I’m Rhea, and I thrive in the organized chaos of a shoot day. Whether I'm styling a global campaign for Titan or a tech brand launch, my goal is to make the fashion tell the story. I don’t work alone; I’m usually surrounded by my crew, creating looks that feel real and bold.
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