Race & Event Management
Available across Kolkata
Pricing Guide
Themed Community Run Package
Concept & Approvals
- Theme Curation: Conceptualization of events (e.g., Saree Run, Monsoon Run) designed for social media impact.
- Registration Setup: Ticketing platform management and bib number allocation.
- Official Permissions: Liaison for municipal and traffic police permissions required for holding events in metro cities.
Runner Deliverables
- Merchandise: High-quality event T-shirt or themed accessory (e.g., Sash) with partner branding.
- Bibs & Medals: Tyvek waterproof bibs (non-timed) and heavy custom-moulded Zinc alloy finisher medals.
- Catering: Post-run hot breakfast (South Indian cuisine) or premium snack box plus hydration stations.
Venue & Experience
- Infrastructure: Start/Finish arch gates, stage setup with LED backdrop, and crowd barricading.
- Entertainment: Professional MC/Anchor and certified Fitness Instructor for group Zumba warm-ups.
- Support: Basic Life Support (BLS) ambulances, photographers for candid shots, and volunteer-managed hydration points.
Pro Corporate Marathon Execution
Technical Standards
- RFID Timing: STS Timing solutions with Bib-tag chips, mats at split points, and instant SMS results.
- Route Certification: Professional calibration of 5K/10K/21K courses to meet distance standards.
- Traffic Management: Extensive road closure planning with traffic cones and marshals stationed every 200-300 meters.
Advanced Logistics
- Medical Grid: Hospital-on-wheels setup including Advanced Life Support (ALS) ambulances and bike medics with AEDs.
- VIP Handling: Coordination for Chief Guests and sports celebrities, including security and stage protocols.
- Performance Gear: Co-branded Dry-Fit running jerseys and scientific aid stations (electrolytes, fruits, sponges).
Large Scale Infra
- Event Setup: Concert-quality stage, large LED screens for live feeds, and high-capacity baggage counters.
- Catering: Extensive buffet breakfast capable of serving thousands rapidly.
- Pacing Squad: Deployment of expert pacers to help runners achieve specific time goals.
Race Director Consultancy
Technical Design
- Route Architecture: Scientific course design to optimize runner flow, including elevation profile analysis.
- Safety Audit: Creation of a comprehensive medical emergency protocol and safety blueprint.
- Authority Liaison: Support in securing critical permissions from Police and District Administration (official fees paid by client).
Manpower Leadership
- Volunteer Training: conducting detailed briefing sessions for Volunteer Team Leaders regarding specific race-day roles.
- Pacer Selection: Curation and briefing of expert pacers for time-target buses.
Race Day Command
- Directorship: Physical presence as Race Director to manage the Command Centre and make real-time decisions on weather or safety.
- Technical Representation: Acting as the technical face of the event alongside dignitaries on stage.
About Race & Event Management
Why I Do This
A race isn’t just about reaching a finish line. For me, it’s about creating a memory, building a community, and giving everyone a reason to come together. I’ve turned my personal dreams, like the Nandi Hills Monsoon Run, into big, real events—sometimes it takes years, but it’s always worth it.
How I Work
- We start with your story and your ‘why’.
- I build a detailed plan—right from the first idea to choosing the route, safety steps, and making things smooth for everyone.
- On race day, I handle the on-ground chaos so you actually get to enjoy what you’ve built.
Some Events I’ve Led
- Directed the SAP Run for 12,000+ people, working with top corporate teams and special guests.
- Created the DivyaSree Nandi Hills Monsoon Run—now a favourite for runners who love a challenge.
- Designed events like the Taneira Saree Run, where 3,500+ women celebrated fitness in their own style.
What You Actually Get
- End-to-end event curation, not just basic management.
- Real expertise in marathon logistics coordination and planning safe, interesting routes—even when it’s tough terrain.
- I personally talk to government departments (police, district, everyone) to get all permissions sorted.
- I bring in sponsors and solid partners for timing, medical, and photos.
- Most importantly, you get the heart of my own running community, JJsRunning—our volunteers are the real “jatre” (festival) spirit behind every event.
More Than Just a Race
My events are about building a ‘jatre’—a proper festival vibe where everyone feels they belong. My motto is simple: “Neevu Odabahudu” (You can also run). I believe any group can pull off a race that people actually remember. Let's create that together.
Meet your Expert
Pramod Deshpande
52 connects in last 3 months
My Story
Hey, I’m Pramod. Running’s not just a sport for me, it’s how I live. Started coaching back in Pune, saw my athletes win big. Did the corporate thing for years, but the track kept calling. Now, with Jayanagar Jaguars, I’ve coached thousands. Wrote 'ನೀವೂ ಓಡಬಹುದು' (You can also run) in Kannada, because I believe anyone can run. If I’m not coaching, I’m trekking somewhere quiet, soaking in the mountains, or cheering on my family. For me, it’s all about moving forward, one step at a time.
My Work
Structured Coaching for All Levels - I coach beginners to seasoned athletes—10K, half, full, ultras, boot camps, and big event prep.
Science-Based Approach - My training is all about endurance, stamina, strength, balance, agility, and core. Build the complete runner.
Injury Prevention Focus - Warm-ups and dynamic warm-up routines are a must. Technique matters. Keeps you running, keeps you safe.
Train Anywhere, Anytime - Join us in Bengaluru, Pune, Kolkata or train remote with our app. Your choice, your pace.
Community Spirit - We’re a jatre—celebrating every win, big or small. Running’s more fun when we do it together.