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Lookbook: Signature Designer Collections & Modern Indian Wear

byTarun VikasVisit Studio in Karol Bagh; Available across Delhi NCRStarts from₹24,000 per outfitView full gallery

Explore our latest campaign photography, where traditional handwork meets contemporary silhouettes. Every piece here tells a story of craftsmanship.

Try-ons, takeovers, and lots of "I love it!" This campaign video captures the excitement of our new collection launch event at the studio, with guests exploring the latest designs.

"Bhaiya, you're making me late!" This fun campaign video captures the rush of excitement to get to our studio for the new collection drop. Are you ready to turn heads?

A glimpse of our new collection, featuring stunning hand-embroidered lehengas and custom bridal couture. We're serving all the glam feels this wedding season.

This is your sign to visit my studio in Karol Bagh. This creative video showcases some of the new arrivals now in store, from bold red lehengas to classic beige and black ensembles.

My 'Samah' collection is a symbol of unity, acceptance, and grace. This video showcases inclusive and harmonious designs that bring value and elegance to your soirée.

Introducing "The Neon Story," my luxury collection for Autumn/Winter 2023. This collection is all about being authentic, resilient, and embracing the color of your choice.

About From the Lookbook

You are seeing the polished results of our latest campaigns, but these styles are just the starting point for your own outfit. My team and I take these silhouettes—from our structured corset blouses to our fluid drape sarees—and reconstruct them to fit your measurements and preferences exactly. If you see something here that catches your eye, we can tweak the fabric, the embroidery intensity, or even the cut during our initial consultation.

Exclusive design studio based in Delhi. — Approved by the tribe
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Tarun Vikas

Visit Studio in Karol Bagh; Available across Delhi NCRStarts from ₹24,000 per outfit

I am Tarun, and for me, fashion is about capturing that 'kulbulahat' when you finally put on the perfect outfit. I work closely with my artisans to blend traditional Indian handwork with modern, comfortable cuts so you feel like yourself, just more glamorous. Whether it is a corset set or a draped saree, let's turn your idea into reality.

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A close-up from a catalogue shoot, focusing on the detailed embroidery of the blouse and the complementary jewelry. This shot is designed to give customers a clear view of the craftsmanship.20
This over-the-shoulder pose highlights the elegant back design and draping of the lehenga. The dramatic lighting creates depth and emphasizes the model's pose, adding a touch of editorial flair to a commercial shot.
A full-length shot of a vibrant, multi-colored lehenga, perfect for a festive collection. I used lighting to make the colors pop against the dark background, showing the entire outfit in its best light for e-commerce or social media.
This dynamic pose captures the flow and volume of the lehenga skirt. The upward angle and strong spotlight create a powerful, high-fashion look suitable for a brand campaign's key visuals.

Indian Couture & Bridal Lookbooks

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Mike AroraShoots at studio in Kirti Nagar or travels across Delhi NCR
Styling for Saisha's luxury collection, featuring a heavily embroidered jacket-style Anarkali. The look is layered with a statement polki necklace to create a sense of modern royalty, set against a classic architectural backdrop.31

Luxe Indian Couture Campaign Styling

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Rahul SinghStudio in Mehrauli, New Delhi; Takes projects across Delhi NCR and Mumbai
A breathtaking wide shot that captures the full splendor of a bridal lehenga. My goal here was to create a sense of grandeur and make the outfit the hero of the story, perfect for a brand's main campaign image.39
A dynamic pose that showcases the flow and detail of the embroidered lehenga. I direct models to create poses that feel both graceful and powerful, giving ethnic wear a modern, confident edge.
Capturing the delicate details of the blouse and the sheer dupatta. This kind of shot is essential for showing the craftsmanship of a garment in bridal and ethnic fashion photography.

Regal Ethnic & Bridal Campaign Shoots

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Shubham SinghShoots across Delhi NCR
A seated pose that beautifully displays the fall of the emerald green fabric and the detailed embroidery on the pants. The composition draws attention to the craftsmanship of the ethnic attire.60
Capturing a moment of quiet elegance. The way the model holds the sheer dupatta highlights its delicate embroidery and the overall grace of this traditional Indian outfit.
A direct and poised look, showcasing the full ensemble. The lighting is carefully controlled to bring out the sheen of the silk and the details of the embroidery against the bold red wall.
This pose emphasizes the flow and silhouette of the anarkali. It's a classic shot for any ethnic wear lookbook, showing how the garment moves and drapes.

Elegant Ethnic Wear Photography

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KaranShoots across Delhi NCR and travels pan-India
A dynamic shot for the SHREE Autumn Winter '24 collection, capturing the movement and vibrant colors of festive lehengas. The falling petals add a celebratory feel, perfect for a seasonal campaign.9
An outdoor mood shot featuring two models in designer sarees. The composition highlights the elegant drape and intricate embroidery of the garments against a natural, relaxed backdrop.
A creative shot for a collection of floral chiffon sarees. I used the fabric's light, airy quality to create a sense of movement and grace, with the models interacting with the flowing material.
A fashion shoot featuring two models in vibrant silk sarees against an architectural backdrop. The wind catching the fabric creates a dramatic, flowing effect that showcases the beauty of the ethnic garments.

Indian Ethnic & Bridal Fashion Campaigns

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Nitin RaiShoots at studio in Gurugram or travels across India
A beautiful three-quarter portrait of a model in a traditional red saree, showcasing the intricate gold jewelry and classic styling.16
This indoor shot for a saree brand uses warm, dramatic lighting to create a regal and luxurious feel, highlighting the sheen of the silk fabric.

Elegant Ethnic & Saree Lookbooks in Delhi NCR

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Rohit VermaShoots at Noida studio or outdoor locations across Delhi NCR

More from Contemporary Indian Occasion Wear by Tarun Vikas

FeaturedSignature Corset EnsemblesModern LehengasEffortless Drape Sarees & GownsIndo-Western & Fusion StylesThe Bespoke Journey: From Sketch to FinishOur Client Diaries

More services by Tarun Vikas

Bridal Couture & Trousseau
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