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Signature Couture and Celebrity Looks by Arulaa

byArulaa by Rashmi Anoop RaoStudio in Vijayanagar; Travels across Karnataka for shootsStarts from18,000 per outfitView full gallery

Explore our standout creations, from red carpet gowns to custom celebrity wardrobes, where every stitch tells a personal story.

This is what I call a statement look. I designed this 'Milan Rougè' satin gown for the gorgeous Reeshma Nanaiah. The goal was a modern, head-turning red carpet dress with a daring thigh-high slit and an elegant one-shoulder neckline that feels both powerful and effortlessly glamorous.

For director Tharun Sudhir's appearance on the 'Mahanati' TV show, we went with a 'Love & Romance' theme. I designed this custom white three-piece suit and then we hand-painted red roses directly onto the fabric, creating a truly one-of-a-kind piece of wearable art.

For Sonal Monteiro's wedding, every detail mattered. I designed this heavily embroidered bridal blouse to be the centerpiece of her look. The intricate zardosi work and traditional motifs were crafted to complement her Kanchipuram saree, creating a timeless South Indian bridal ensemble.

This handcrafted wedding suit is a testament to my love for detail. I designed this for a groom who wanted something powerful and unique. The deep navy fabric is the perfect canvas for the custom zardosi embroidery of a roaring lion, which flows from the shoulder down the sleeve.

There is no greater compliment than a client's trust. Here is the lovely Sonal Monteiro sharing her experience. As she says, "my whole closet actually is completely Arulaa," which is a relationship I cherish and have built over many years and many special outfits.

A proud moment on the IIFA Utsavam stage. I styled this coordinated look for Tharun Sudhir and Sonal Monteiro as they accepted their award. It's always special to see my creations become part of such a memorable achievement for my clients.

The magic is in the making. This is a glimpse into a fitting session with actor Amogh. I'm adjusting the fall of a custom linen jacket with appliqué details. This hands-on process is crucial to ensure the final fit is perfect and the client feels amazing in the outfit.

Seeing my work on a magazine cover is always a thrill. I designed and styled this traditional look for actress Reeshma Nanaiah for the cover of 'Chitrasanthe'. The rich yellow and red combination, paired with a custom embroidered blouse, created a festive and classic look.

About Featured

When you visit my studio in Vijayanagar, we don't just take measurements; we build a story together. Whether it is hand-painting roses on a suit for a specific theme or crafting a gown to fit a red-carpet moment, I handle the fittings myself to ensure the fall and fit are perfect. It is about creating an outfit that is not just beautiful to look at, but feels like a second skin.

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