Wedding Styling
Available across Mumbai
I help couples plan and coordinate their wedding looks for every event, from outfits and accessories to makeup and photos, with special expertise in Maharashtrian bridal styling.
Pricing Guide
Single Event Couple Styling (Wedding Day)
Concept & Curation
- Personalized Mood Board: Creation of a cohesive visual theme for the couple, focusing on color coordination and traditional propriety.
- Virtual Consultation: 2 rounds of video calls for personal preferences, body type analysis, and budget allocation.
Sourcing & Shopping
- Designer Visits: Physical accompaniment to up to 3 premium boutiques for outfit trials and selection.
- Jewelry Coordination: Curating the exact jewelry stack to complement the neckline and outfit weight, including Maharashtrian elements like Nath and Thushi.
- Groom's Detailing: Selection of Kurta/Sherwani fabric, buttons, and accessories like Pheta (turban) and footwear.
On-Day Execution
- On-Site Presence: Stylist present at the venue for 4-6 hours during the getting-ready phase.
- Draping Supervision: Overseeing the technical draping artist to ensure pleats are camera-ready.
- Emergency Fixes: Usage of safety pins, double-sided tape, and sewing kit to handle wardrobe malfunctions.
- Photography Coordination: Adjusting outfit and jewelry alignment during the portrait session.
End-to-End Wedding Wardrobe Styling
Comprehensive Look Design
- Event-Specific Storyboarding: Distinct style narratives for 4-5 functions (e.g., Pastel Contemporary, Royal Traditional).
- Bridal Trousseau Planning: Guidance on selecting and shopping for the post-wedding wardrobe (sarees, suits, honeymoon outfits).
Vendor & Logistics Management
- Unlimited Shopping Assistance: Curated visits to designers, multi-designer stores, and jewelry houses.
- Fittings & Alterations: Management of trial sessions, including logistics of pick-ups and drops for alterations.
- Blouse Design Consultation: Inputs on neckline, embroidery placement, and sleeve designs.
On-Site Styling Marathon
- Full Event Coverage: Styling support for all major functions ensuring seamless look transitions.
- HMUA Collaboration: Briefing the hair and makeup team on textures and palettes to match the outfit vibe.
- Groom's Styling: Styling transition from casual chic to formal elegance, including tie knots and pocket squares.
Pre-Wedding Shoot Editorial Styling
Theme Development
- Concept Ideation: Developing 2-3 unique visual concepts aligned with the couple's chemistry.
- Location Styling Advice: Recommending outfit choices that contrast or complement specific shoot locations.
Wardrobe Sourcing
- Outfit Selection: Mixing the client's wardrobe with sourced pieces and assistance in renting high-end attire.
- Prop Styling: Sourcing and arranging aesthetic props (flowers, vintage items) to enhance the frame.
On-Set Direction
- Active Styling: Constant adjustment of hair flyaways, outfit creases, and accessories during the shoot.
- Posing Guidance: Coaching on body language and poses to highlight garments and chemistry.
- Change Management: Quick assistance with outfit changes on location to maximize shooting time.
About Wedding Styling
Your Stylestory: Real, Personal, Yours
Weddings feel like a full-on journey, not just one big day. I want your stylestory to be something that feels like you - whether you’re dreaming of classic vibes or something bold and modern. I get what it means to feel nervous, excited, and a little bit lost around all the choices. My clients often end up as friends, and that’s probably the best part.
The Approach: Team Magic
Getting your look right is never just about picking an outfit. I work with solid makeup, hair, and photo folks I trust, so everything comes together - not just clothes, but your whole vibe. I love mixing it up, from Saree aesthetics to sharp suits, and making sure every detail fits.
Bride & Groom Styling
- I help couples coordinate colours, styles, and accessories so you look in harmony (not like randoms side by side).
- Brides: From Paithani sarees to lehengas, I help you get outfits and jewelry that match your style. Picking the right nath and kamarbandh, that’s my jam.
- Grooms: Kurta-dhoti, sherwani, or tux - we find something that works for you, and I won’t forget the pheta either.
Maharashtrian Wedding Love
Being from Pune, I’m all about that Maharashtrian bridal look - Paithani, gold jewelry, the perfect pheta. It’s a सोनेरी सण (golden festival) for me.
All Functions, All Looks
From engagement to reception styling, mehendi to the big day - I’ve got ideas for every event. I’ll help with trousseau planning and pre-wedding shoot looks too.
Where I Work
Mostly Pune and Mumbai, but I travel for clients. My process is hands-on and collaborative, so it’s never just a one-way thing.
Meet your Expert
Apurva Gujarathi
217 connects in last 3 months
My Story
Hey, I’m Apurva. Styling for me? Not just clothes, it’s about your story. I’ve dressed celebs for red carpets, but honestly, the best part is when a bride smiles or a client turns into a friend. My dad’s quiet support keeps me grounded. If you work with me, you’ll get someone who cares, not just about your look, but about you. चल, let’s make your story shine.
My Work
All-Round Styling Services - From films, music videos, ads to personal wardrobe and wedding styling for brides and grooms, I do it all.
Celebrity & Campaign Styling - Styled folks like Priyanka Barve, Spruha Varad, Milind Soman. Love creating that perfect celebrity red carpet styling moment.
Personal Touch & Friendship - Clients often become friends. I get your vibe, whether you want bold, vintage, or something in-between.
Saree Aesthetics & Traditions - Big fan of saree aesthetics styling and creating Maharashtrian bridal look or South Indian bridal styling for festivals and weddings.
My Own Fashion Label - I also run my own label, just another way I play with design and creativity.