Handcrafted Apparel and Accessories with Stories

This festive season, celebrate tradition with our Soof-embroidered pieces from the Haveli collection. This kurta set brings timeless elegance and handcrafted beauty to your wardrobe.

Festivals are even better when you can coordinate with your favorite person. Our Haveli Collection features comfortable, 100% cotton kurtas for both men and women, perfect for celebrating together.

Looking for the perfect lunch date outfit? Our Haveli Blue Crewel Dress is effortless style meets timeless craft. It features traditional Kashmiri floral embroidery and is breathable, comfortable, and chic.

When you can feel the craftsmanship, you know it's made with care. This green kurta from our Paheli collection features delicate gathers and colorful hand-embroidered motifs on the yoke and sleeves.

The making of our Paheli collection. Here, an artisan carefully embroiders a geometric pattern with mirror work onto a dark cotton fabric, bringing the design to life one stitch at a time.

For our Suhani collection, we reimagined Soof embroidery in soft, soothing colors. This light-as-air cotton kurta is perfect for hot, humid days when you need calm the most.

The pretty floral motifs of our Cheenth collection blouses are handcrafted using Pakka embroidery from Rajasthan. Here, an artisan works on a bright yellow blouse, adding colorful flowers along the neckline.

A close-up of the hand-embroidery process for our Cheenth collection. The artisan uses a satin stitch to create vibrant pink floral buds on a light blue blouse with fabric-covered buttons.

Who says workwear can’t be playful? Our Rekha sarees and Cheenth blouses bring style with ease, featuring handloom cotton and hand-embroidered details for a look that is perfect for office hours and beyond.