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Celebrity Styling

byApurva GujarathiTravels to client locations across PuneStarts from8,500 Per LookView full gallery

Styling is more than just clothes; it is about the story you tell when you walk into a room. Let’s create a look that makes you feel like the main character.

A classic black and white portrait of Spruha Varad, capturing a moment of quiet elegance during our purple saree series shoot.

The joy and freedom of a perfect outfit. This shot of Spruha Varad shows how the right styling can make you feel completely at ease and confident.

The back detail of the blouse and the beautiful fall of the saree's pallu were key elements of this look for Spruha Varad.

A happy, close-up shot showcasing the simple yet elegant makeup and jewelry I chose to complement Spruha Varad's purple saree.

A behind the scenes glimpse into my photoshoot with Spruha Varad, showing the different moods and poses we captured for this elegant saree look.

For this vintage-themed shoot with Spruha Varad, I chose a deep green saree and a block-printed blouse to evoke an old-world charm.

A full-length view of the green saree look for Spruha Varad, highlighting the beautiful drape and the antique-style table as a prop.

This close-up of Spruha Varad captures the thoughtful, serene mood of our monsoon-themed shoot. The styling was designed to feel natural and poetic.

A candid moment from my shoot with Spruha Varad, where the rich color of the saree and the intricate blouse pattern truly stand out.

A beautiful portrait of Spruha Varad in a blue Chikankari suit, paired with oxidized silver jewelry for an effortlessly graceful look.

About Celebrity Styling

When we work on a look, it is a total team effort. I do not just pick outfits; I coordinate everything—from finding the right jewelry to briefing your makeup artist and ensuring the final drape sits exactly right. It is about making sure your comfort matches the camera-ready glamour, whether you are facing a red carpet, a music video set, or a professional portfolio shoot.

Every person has a unique 'stylestory.' Whether you are a professional actor stepping onto a red carpet, a musician preparing for a video, or simply someone who wants to translate their inner vibe into a public persona, my process remains the same. We start by uncovering what makes you feel like you. It is not about forcing trends; it is about finding that 'unapologetically bold' or 'effortlessly serene' style that fits your life.

My Process

  • Consultation: We kick off with an initial 45 to 60-minute video or in-person session to analyze your body type, discuss your event theme, and set a budget.
  • Concept & Moodboard: I create a custom digital presentation outlining the color palettes, silhouettes, and the overall aesthetic we are aiming for.
  • Sourcing & Coordination: I handle the logistics, sourcing 2-3 outfit options from partner brands or local designers. I also coordinate with your glam team—hair and makeup—to ensure the visual references are clear and consistent.

My favorite part of this work is the collaboration. I work closely with photographers, hair stylists, and makeup artists to ensure the outfit is not an isolated piece of fabric—it is part of the frame. If we are doing a saree aesthetic look, the blouse cut and jewelry pairing must honor the drape. If we are doing high-fashion, the structure needs to hold up under the studio lights. Based in Pune and available for the Mumbai Metropolitan Area, I handle the heavy lifting so you can focus on being yourself.

Worked with Spruha Varad and Milind Soman.Approved by the tribe
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Apurva Gujarathi

Travels to client locations across PuneStarts from 8,500 Per Look

Hi, I am Apurva. I believe styling is about making you feel like the most stunning version of yourself, whether it is for a red carpet or a quiet shoot. I do not just dress you; I work with you to make sure your look feels like a story only you can tell.

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