Brand & Product Commercials: Virtual Production & LED Studios

A close-up of the custom-built spiral LED wall for the Sunsilk commercial. The vibrant pink and purple patterns were programmed by our team to create a dynamic and visually arresting centerpiece for the ad.

This before-and-after from a Motorola ad shows how we use our lighting rigs to create the look of a moving train. The bottom image reveals the truss with Clay Paky and Prolights fixtures that simulate the train's interior lighting.

This commercial for Kinley (Coca-Cola India) utilized our virtual production services to create a packed cricket stadium. This allowed for complete control over the environment, from the crowd's reactions to the lighting on the pitch.

A behind-the-scenes collage from the Campa commercial shoot at our virtual studio. It shows our camera rigs capturing product shots and the crew collaborating to bring the retro-themed ad to life.

Featuring artist Rashmeet Kaur, this clip from the Johnnie Walker campaign showcases a fluid, fabric-like animation on our LED wall. This created a graceful and dynamic environment that moved with the performer.

For this Johnnie Walker scene, we created a whimsical, illustrated world with birds and foliage. The LED wall served as a live backdrop, allowing the director and DOP to frame the shot with the final visuals in place.

Another look at our work for Johnnie Walker's 'The Walkers List'. The LED wall provided a rich, textured background that could be changed instantly, offering immense creative flexibility for the shoot.

A close-up and wide shot of Rashmeet Kaur from the Johnnie Walker ad. The seamless, high-resolution LED background ensures that the virtual environment looks completely real, even in tight shots.

A view from the control desk during the Sunsilk shoot. Our operators have a live view of the set and the complex lighting console, allowing for real-time adjustments to the visuals on the spiral LED wall.