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Professional Accessory & Product Styling for Campaigns

byKhushi KarwaAvailable for shoots in Mumbai, Jaipur, and Delhi NCRStarts from₹3,200 Per Look (Min. 5 Looks)View full gallery

I focus on the details that make a product stand out, from intricate hijab draping to heritage jewelry storytelling.

A closer look at the hijab styling story I created for a Dubai-based brand. This video focuses on the different fabrics and elegant draping techniques, paired with statement earrings to showcase modern, modest fashion.

A creative shoot focused on styling turbans and head wraps. I paired these trendy head accessories with embellished ethnic wear to show how they can elevate a look for any occasion, from casual to festive.

A campaign video for Yafei Jewels, where the focus was on timeless pearl jewellery. I styled a classic black dress with a multi-strand pearl choker and bracelet to create a look that is elegant and perfect for any event.

About Accessory & Product Focused Styling

When I style products, I look for the story within the frame. It is not just about placing a necklace or draping a hijab; it is about how the lighting interacts with the texture and how the product speaks to the viewer. Whether it is a heritage jewelry shoot or a modern turban campaign, my goal is to make the accessory the hero of your visual narrative.

Experienced styling for brands across India. — Approved by the tribe
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Khushi Karwa

Available for shoots in Mumbai, Jaipur, and Delhi NCRStarts from ₹3,200 Per Look (Min. 5 Looks)

I'm Khushi. When I style products or accessories, I'm thinking about the story behind the brand. I treat every shoot like a collaborative production, ensuring the jewelry or accessory is the star of the show.

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In this jewellery campaign, I styled a magnificent emerald and polki bib necklace with a simple pink halter top. This allows the intricate, multi-layered design of the traditional Indian jewellery to be the undisputed star of the shot.4
For this fine jewellery shoot, I paired statement diamond and emerald earrings with a powder blue brocade blazer. The styling creates a modern, powerful look while drawing attention to the exquisite craftsmanship of the accessories.
A throwback to a jewellery campaign where I combined a vibrant pink silk shawl with a stunning polki necklace and earrings. The rich colors and textures create a luxurious backdrop that makes the fine jewellery pop.
This shot from a diamond jewellery campaign features a cascading lariat necklace and matching earrings. I styled it with a sequined blue gown to create a glamorous, red-carpet-ready look that emphasizes the brilliance of the stones.

Jewellery & Accessory Styling for High-Impact Campaigns

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Parul GaubaTakes projects across Delhi NCR; travels pan-India for shoots
A profile shot from a jewelry editorial, providing a clear view of these stunning fan-shaped earrings and a delicate gold necklace. The model's elegant updo and clean makeup ensure the jewelry remains the focal point.42
A wider shot from the same editorial, showing how the jewelry is styled with a simple purple top. The cool-toned lighting and the model's pose create a sophisticated and high-fashion mood.
A beauty-focused shot for a jewelry campaign, highlighting a diamond choker, rings, and earrings. The model's pose is designed to elegantly display multiple pieces at once, while the blue eyeshadow adds a pop of color.
The same shot in black and white, which emphasizes the sparkle and form of the diamonds. This treatment gives the image a timeless, classic, and luxurious feel.

Expert Jewelry & Accessory Styling for Brands and Editorials

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Gaurav BhatiaTravels pan-India for styling and creative direction projects
A striking portrait where the styling is built around the accessories. The bold, sculptural pink shoulder detail and oversized gold earrings are the focus, complemented by a sharp, winged eyeliner to create a high-fashion look.23
This image is a study in texture and detail. I styled this heavily embellished jacket with coin details and intricate beadwork, using the model's pose to draw attention to the statement ring and cuff bracelets.
A full-length shot showcasing a modern interpretation of classic elegance. I styled this black sequined saree with a statement emerald green choker, adding a pop of color and a touch of contemporary glamour to the timeless silhouette.
A portrait highlighting a magnificent carved gemstone necklace. I styled it with a simple, elegant off-white ensemble against a deep green background to ensure the unique, heritage-inspired neckpiece remained the focal point.

Jewelry & Accessory Styling for Editorial Campaigns

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Vikram SethOn-set styling in Delhi; Travels across India for campaigns
Styling for John Jacobs Eyewear is about creating a distinct character. Here, I used vintage-inspired stripes and a classic car to build a narrative around the eyewear, making the product the hero of a timeless story.10
A product-focused shot for the Titan Zoop 'Blue Thunder' watch. The styling is minimal to draw all attention to the watch's futuristic design and bold colors, appealing directly to young 'Imaginators'.
This creative collage for a John Jacobs Eyewear campaign showcases a cool, confident look. The model's leopard print shirt and tailored suit are styled to complement the bold sunglasses, creating a modern, edgy vibe.
A campaign for Titan Zoop watches with a cosmic theme. I styled the young model in casual, comfortable clothes, allowing the imaginative, space-themed backdrop and the watch itself to capture the attention.

Product and Accessory Styling for Campaigns

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Varunesh PalBased in Mumbai; travels across India for shoots and projects
A beautiful scene from the Tanishq 'A Soulmate Story' film. I styled Patralekhaa in a simple white shirt to ensure her delicate gold necklace would be the focal point as she shares a quiet moment with Rajkummar Rao.6
For this Tanishq campaign, the styling for Rajkummar Rao was kept minimal and comfortable. This ensures that the focus remains on the emotional narrative and the symbolic jewelry.
A close-up shot focusing on Rajkummar Rao's hand and the Tanishq ring. In jewelry campaigns, every detail counts, and the styling must complement without distracting from the product.

Jewelry and Accessory Campaign Styling

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KayalTravels across India for shoots; Studio in Santacruz West, Mumbai
Product styling for a Sonata watch in a soft blush tone. I used curved, neutral-colored props to create a gentle, minimalist background that complements the watch's feminine design and color.12
For this vibrant magenta Sonata watch, I used clean white surfaces and subtle shadows to make the color pop. The styling is modern and crisp, focusing entirely on the product's bold aesthetic.
A classic black Sonata watch styled in a high-contrast black and white setting. The sharp lines of the props and the dramatic lighting give this shot a sophisticated and timeless feel.
This overhead shot places a black Sonata watch in a lifestyle context. I used a book and a leather wallet as props to create a scene that feels personal and speaks to a classic, intellectual aesthetic.

Meticulous Product Styling & Visual Direction

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Zoya JoyAvailable in Bengaluru, Mumbai & Kerala

More from Commercial & Brand Styling by Khushi Karwa

FeaturedBridal & Heritage Jewellery CampaignsFestive & Traditional EnsemblesCelebrity & Influencer StylingModern Editorial & High-Concept ShootsChic Party & Evening WearContemporary MenswearOutdoor & Conceptual ShootsBehind The Scenes

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