Cyberpunk and Futuristic Styling for Brands in Bengaluru
Getting the futuristic vibe right takes more than just cool shades. It’s about building a whole aesthetic—from the lighting to the right accessories—that feels like it’s stepped straight out of the metaverse. 🪩✨
A closer look at the unisex styling for the Highlander Metaverse campaign. The matching graphic tees and futuristic eyewear create a cohesive and impactful look for two models.
This shot shows another colorway from the Metaverse collection. I styled the white graphic tees with black cargo pants and bottoms, maintaining the cyberpunk aesthetic while showcasing product variety.
A duplicate of the white tee Metaverse look, reinforcing the strong visual concept of the campaign.
Cyberpunk visions for Highlander. I used striped lighting effects and a cool color palette to create this futuristic look, styling a simple striped shirt with a bucket hat and modern sunglasses.
A full-body shot of the cyberpunk look, showing how the simple outfit is transformed by the lighting and accessories. The styling is minimal to let the art direction shine.
A slightly different angle of the futuristic shoot, focusing on the model's profile and the sleek lines of the sunglasses.
A duplicate of the cyberpunk lighting shot, emphasizing my skill in creative and art direction for fashion shoots.
About Cyberpunk & Futuristic
Creating this look isn't just about throwing on futuristic glasses; it’s about the art direction. For the Highlander Metaverse campaign, we didn't just pick the outfits; we spent time dialing in the striped lighting effects to get that gritty, sci-fi feel. If you’re planning a shoot like this, you need a team that understands how lighting and styling talk to each other, not just someone to pin your clothes.
Building the Metaverse Aesthetic
Achieving a high-concept cyberpunk look is a balancing act between the outfit and the environment. You want tech-wear—think cargo pants, oversized graphics, and futuristic frames—but the magic really happens when the lighting complements the fit. In my styling sessions, we focus heavily on 'world-building.' We don't just stop at the garment; we work closely with the photographer to ensure the color palette and the specific light effects elevate the entire visual narrative.
Why it works for brands
Whether it's an e-commerce catalog or a high-impact social media campaign, your audience is scrolling fast. That futuristic, punchy aesthetic is a guaranteed scroll-stopper. It’s about being bold, staying fresh, and not being afraid to lean into trends like K-pop or cyberpunk styles.
The Collaborative Process
Great visuals are never a one-person job. I always loop in the MUA and photographer early in the planning phase. When we’re on set, we’re all looking at the same mood board so the final edit feels like a cohesive story. My approach is to ensure the team is having fun while we build it, because that energy usually translates directly to the screen.
Key elements I bring to futuristic shoots:
- Tech-wear curation: Sourcing pieces that feel sci-fi without looking like a costume.
- Art Direction: Setting the scene with props and lighting references.
- Trend Alignment: Blending Gen-Z aesthetics with timeless streetwear elements.
Abhilasha
I’m Abhilasha, and I live for projects that let me play with aesthetics. Whether we're channeling the metaverse or creating a 90s time-warp, my focus is always on making sure the vibe is right and the team is having fun while we build it.
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