Our Journey: Reviving Traditions in Kumhar Gram

The inception of our idea. We wanted to find a practical solution for urban households to compost their daily biodegradable waste, which led us to the concept of the terracotta home composter.

Our process began with a needs assessment and material testing, which confirmed terracotta as the ideal choice. This led us to the Potter's Colony, where we found our artisan partners.

We moved into a prototyping and testing phase, working closely with the community to create the first batch of compost. This rigorous process also included developing our market strategy and instruction manuals.

We partner with the local potter community to address the economic struggles they face. By creating a new market for their traditional skills, our project provides a vital source of income.

The rise of mass-produced pottery has made it difficult for traditional potters to compete. Our initiative champions the value and beauty of handmade goods over cheap, mechanized products.

The pottery industry is a largely unorganized sector, leaving artisans without access to funding or marketing. We help bridge this gap by providing a platform and a sustainable business model.

The COVID-19 pandemic severely disrupted the supply chain and demand for traditional crafts. Our project aims to help the community recover by creating new opportunities in a post-pandemic world.

Every product you purchase is handcrafted by a community of skilled potters. By choosing our composters, you help us benefit a marginalized community and preserve a traditional art form.

This explains our role in the partnership. After on-ground visits, we decided to become part of the solution, creating an additional source of income that uplifts the potters' livelihood.