Tribe Verified

Behind the Scenes: How We Handcraft Your Decor

byNovel Ideas by AnilaShips across India; Studio in Borivali West, MumbaiStarts from65 per pieceView full gallery

Every piece starts as an idea in our Borivali studio. Here is a look at the hands, heart, and occasional chaos behind every order we pack for your home.

For me, painting is therapy. This is a quiet moment of me adding the final hand-painted details to a piece. Every brushstroke is filled with care, making each item truly one-of-a-kind.

Here I am packing up Rakshabandhan orders to be sent out to wonderful clients. I always make sure every item, especially fragile glass frames, is wrapped securely.

A behind-the-scenes look at the making of a large-sized decor piece. You can see me assembling the hand-painted components of a Marathi month calendar.

Adding the final hand-painted touches to these circular wall decor pieces. It's these small details that make each handcrafted item special.

Always grateful for your orders. This was a stack of packages ready to be shipped for Rakshabandhan, each one filled with a special gift from one sibling to another.

A behind-the-scenes look at the making of 'Mauli' themed magnets. Each piece is carefully assembled and packed, ready to bring a touch of devotion to your home.

Behind every order, there's a story, and I'm grateful to be a part of yours. Here are some custom frames, boxed and ready to go to their new homes.

'Bandh Reshamache' (a bond of silk). A behind-the-scenes look at me carefully crafting the 'Mundavlya' for a wedding frame.

When work is worship. Here's a glimpse of my team and I preparing a bulk order of 'Mauli' magnets for an upcoming exhibition.

The creative chaos before an exhibition. Here I am, surrounded by products, getting everything packed and ready for the show. It all starts tomorrow.

About From My Hands to Your Home

I don't just ship items; I build them. Whether it is hand-painting a 'Mauli' magnet or crafting a 'Khunn' fabric shadow box, every step—from the first brushstroke to the final bubble-wrap seal—is done by my small team here in Borivali. If you have ordered something from us, this is how it gets ready for your doorstep.

Our Studio Process: Heart Over Machines

When you place an order, it doesn't go to a factory. It comes to my workspace. We believe that mass production loses the soul of an object, so we keep our processes small and deliberate. We start by preparing the MDF or plywood bases, sanding them down to ensure a smooth finish before the painting begins.

Material & Craft

We focus heavily on durability and finish. For our wall decor, we use 4mm to 6mm MDF, which we then coat with a professional varnish. This protects your piece from dust and wear, ensuring that the Warli art or Marathi typography stays vibrant for years. For our signature shadow boxes, we source authentic Khunn and Paithani silk fabrics, treating them as backdrops that honor our heritage.

The 'Ready to Ship' Care

Shipping fragile items like glass-fronted frames or personalized nameplates requires patience. We treat each package as a gift. You will find that every item is wrapped in layers of clear cello sleeves and heavy-duty bubble wrap. We know that these aren't just objects; they are wedding keepsakes, birthday memories, or housewarming blessings. We take the time to ensure they arrive exactly as we painted them—ready to be displayed the moment you unwrap them.

Handcrafted by our women's team in BorivaliApproved by the tribe
N

Novel Ideas by Anila

Ships across India; Studio in Borivali West, MumbaiStarts from 65 per piece

Namaskar, I am Anila. From sketching that first design to adding the last ghungroo to a nameplate, I am involved in every bit of it. My team and I pour our hearts into making sure what you receive feels personal, not mass-produced.

Looking for a specific handmade gift?

You can search for specific items or themes across our handcrafted collection.