Professional Brand & Commercial Photography
I help brands build visual identities that stop the scroll. Whether it is a product launch or a full editorial campaign, my approach combines technical precision with a clean, modern aesthetic.
A shot from the 'Occasion Edit' campaign for Lavie, featuring Uorfi Javed. The focus is on creating a luxurious and celebratory mood, with the handbag as a key element of the story.
A close-up from the Lavie campaign, where the composition draws the eye directly to the product. The model's expression adds a layer of allure and sophistication.
This portrait from the Lavie shoot showcases a relaxed yet glamorous pose, integrating the handbag naturally into the frame.
For this Lavie handbag campaign, I used a clean, solid-colored background to make the product and styling pop. This seated pose provides a clear view of the handbag's design.
A different composition from the same Lavie shoot, this time with the model lying down. This creates a more relaxed, lifestyle-oriented feel for the campaign.
A full-length shot that showcases how the Lavie handbag complements a complete outfit. The simple background keeps the focus on the fashion.
This profile shot for Lavie offers another angle of the product, highlighting its shape and strap details in a dynamic and engaging way.
A shot for a Veet event campaign featuring Sara Ali Khan. The playful setting in a wardrobe and the vibrant pink dress create a fun and youthful energy.
This image from the Veet campaign uses a lifestyle concept, showing the subject relaxing in a hotel room. It creates a relatable and aspirational narrative.
Another lifestyle shot for Veet, this time with a full-view of the bed, creating a clean and serene hotel environment.
About Brand & Commercial Campaigns
When we are on set for your commercial campaign, we shoot tethered to a laptop. This means you see every frame live on the monitor as we capture it, ensuring we nail the shot, the styling, and the lighting composition before we move on to the next setup. It removes guesswork and keeps your creative team aligned throughout the shoot.
Producing a brand campaign is more than just clicking the shutter; it is about managing the energy and technical requirements of a large set. My process starts with mood boarding and reference setting, ensuring we have a clear creative direction before the cameras even start rolling.
I work extensively with stylists, makeup artists, and production assistants to ensure every element—from the prop placement to the model's styling—is pitch-perfect. For larger campaigns, like those for Lavie or Veet, we integrate complex lighting setups to match the brand’s visual identity. Whether you need high-contrast, edgy fashion lighting or soft, commercial beauty light, I adjust the technical configuration to suit the product.
What you get:
- Pre-shoot consultation for creative strategy.
- Access to my network of professional stylists and HMU artists.
- High-end post-production, including skin retouching and background cleanup.
- Commercial usage rights for PR, social media, and advertising.
I shoot locally in Mumbai and Jaipur but am available for travel across India. If your campaign requires specific locations—be it a luxury hotel, a studio, or a textured outdoor setting—we plan the logistics in advance to maximize your eight-hour production day.
Mitesh Punjabi
I’m Mitesh, and I treat every campaign like a collaborative project. Whether we’re shooting in a studio or on location, I focus on the final image and the team it takes to build it. Let's create something that works for your brand.
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