Pet Nutrition & Wellness Guidance
Shipped across India
We help you choose and transition to human-grade, preservative-free food for your pet, teach you how to read labels, and support you with practical wellness tips beyond just meals.
Pricing Guide
Starter Assessment & Trial Kit
Food Specifications
- Quantity: 5 to 7 individual retort packs.
- Portion Size: 100g per pack (Total 500g - 700g).
- Technology: Retort packaging (NASA-grade) allowing room temperature storage for 12 months.
- Ingredients: Human-grade boneless meat, fresh vegetables (pumpkin/broccoli), and superfoods.
Digital Guidance
- Diet Audit: Access to calculator for calorie and protein requirements based on pet weight.
- Transition Protocol: A 9-day guide to safely switch from kibble to fresh food to prevent digestive upset.
- Health Check: Visual guides for inspecting stool quality to monitor gut reaction.
Monthly Nutrition Bundle
Volume & Usage
- Total Quantity: 21 to 30 packs.
- Pack Size: 100g wet food per pouch.
- Capacity: Serves as a full month diet for small dogs (under 6kg) or a 10-15 day topper supply for larger breeds.
Diet Composition
- Variety: Options for single protein (Chicken) or rotational mix (Lamb, Fish, Veg).
- Nutrient Profile: Antibiotic-free meat with therapeutic inclusions like pumpkin for digestion and berries for antioxidants.
- Storage: Shelf-stable sealed pouches; requires refrigeration only after opening (consumable within 48 hours).
Hydration & Treat Add-Ons
Bone Broth (Hydration)
- Process: Slow-cooked for 12+ hours to extract nutrients.
- Key Nutrients: Rich in Collagen and Glucosamine for joint support.
- Safety: Zero salt, onion, or garlic additives.
Jerky Treats (Rewards)
- Composition: Single-ingredient dehydrated chicken breast.
- Purity: Zero sugar, zero glycerin, and zero starch fillers.
- Purpose: High-protein reward suitable for training or enrichment games.
About Pet Nutrition & Wellness Guidance
It’s actually wild how little we know about what’s in our pet’s food packets here. I’ve seen it all - labels you can’t trust, ingredients you can’t pronounce, and stuff that’s honestly better left for cows, not our dogs and cats. Feeding my own pets junk was the last straw, so now I help others cut through the nonsense too.
What I Actually Recommend
- Only food that’s 100% human-grade. I literally taste it myself, just to be sure it’s safe.
- No chemical preservatives or fillers. If it’s not straight-up real food, not happening.
- I show you how to read those confusing labels, so you know exactly what’s going into your pet’s bowl.
How I Can Help
- Ditching kibble ain’t easy, but I’ll guide you through why it matters and what to feed instead.
- I use a 9-day safe pet diet transition, step-by-step, so your pet’s stomach doesn’t get upset.
- We’ll build the right meal: correct portions, balance nutrients, and add hydration (bone broth is a game changer).
- Got a picky eater, or a pet with bloating or acid reflux? We troubleshoot together.
Beyond Just Food
It’s not just about meals. I’ll help you with bowl hygiene, mindful play, even how your own stress might be passing on to your pet. Wellness is bigger than the food bowl - it’s the whole vibe at home.
If you’re done with the confusion around pet food, I’m here to keep it real and simple.
Meet your Expert
Blep
393 connects in last 3 months
My Story
We’re BLEP, pet lovers to the core. Our team’s got that ‘is office mein aake mujhe achha lag raha hai’ (I like coming to this office) vibe. We got tired of pet food being treated like animal fodder in India. So, we started making meals we’d eat ourselves—yep, even tried it! For us, it’s about more than food. We stand up for street feeders, celebrate army dogs, and want every pet—stray or pampered—to live happy and healthy.
My Work
Human-grade meals, broths & treats - We prep healthy, natural food for dogs and cats—like a meal service, but for your pets.
Preservative-free, real ingredients - No sugar, no fillers. Only chicken, lamb, veggies, and superfoods we’d eat ourselves.
Tested by vets, backed by labs - Recipes checked for nutrients and safety. We’re open about why there’s no FSSAI label.
For all pet parents - Got a picky eater? Veggie at home? Use our pet calorie calculator for perfect portions.
Building a pet-loving community - We share tips, memes, health guides, and news about animal welfare in India.