Behind the Stitches: My Handmade Crochet Process
Welcome to my crochet therapy sessions! See the messy, chaotic, and beautiful reality of how I turn simple yarn into the cute, coquette-style pieces you love.
A response to people who say my products are too expensive. This video shows the love and effort I put into packaging each order, something you don't get from mass-produced brands.
I'm back from my exams. Here’s a satisfying ASMR video of me packing an order for a cute pink pearl wallet, complete with a handwritten thank you note.
The relatable struggle of a small business owner. After filming a beautiful new wallet for an order, I have to go back to using my old, worn-out one.
A recap of my orders from September, my birthday month. I was so grateful to work on four big orders, including cute animal pouches and a mushroom bookmark.
A look back at the summer I finally started my crochet business after six years of it just being a hobby. This video is a little montage of some of my first orders being packed up.
The reality of making a granny square project. It's so exciting at first, but then you realize you have to make dozens more. This video shows me starting my Daisy Tote.
A stop-motion tutorial showing how I make a daisy granny square. It took an hour and 65 pictures to create this 21-second video, but I love how it turned out.
Packing a large custom order full of floral and coquette-themed items. It makes me so happy to know that my handmade gifts are chosen to make someone feel seen and loved.
A little storytime about my travels in Egypt and how gifting handmade things is a love language. It features some of my creations, like a bottle holder, in a beautiful setting.
I'm a yapper, especially when it comes to crochet. This video is a fun mashup of all the different things I love to make, from jellyfish keychains to cherry hair clips.
About Behind the Stitches
You know when you see a perfect crochet bag and it just looks effortless? The reality is a mix of late nights, tangled yarn, and a lot of tedious tasks like weaving in ends. Every piece you see here is a labor of love, representing hours of hand-stitching and intentional packing, that I send out from my small setup in Mumbai.
The Reality of Handmade
I am a total yarn addict, and Stitches by Sam is basically my way of making that addiction official. When you order from me, you are not getting a mass-produced item from a factory. You are getting something that took hours, sometimes days, to make by hand. Whether it is a giant daisy tote or a tiny, chubby jellyfish keychain, I put the same amount of heart into it.
The Granny Square Struggle
People often see the finished daisy totes and think they just magically appear. If only! Making a granny square project is basically a war. You make the first one and it looks amazing, but then you realize you have to make dozens more, weave in every single end, and join them perfectly. I have even shared my budget-friendly tips for blocking these squares so they stay flat and professional, rather than turning wavy.
Why Custom Matters
My favorite part of this business is getting your wild ideas. From custom pet costumes to specific color combos for a tulip wallet, I love a challenge. It takes a lot of time and patience, and sometimes I even deal with glue gun burns, but seeing you guys love your items makes it all worth it. If you have a specific vibe in mind, just ask.
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