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Behind the Scenes: The Styling Process

bySheeba MattaAvailable for shoots across Delhi NCR and pan-IndiaStarts from12,500 Per Shoot (Up to 4 Looks)View full gallery

Ever wonder what happens before the final photo? It is a mix of clamping, steaming, and making sure every detail looks right on set.

A little behind-the-scenes glimpse of the makeup and hair process. This is where the transformation begins before the model even steps in front of the camera.

From the makeup chair to the final look. This video shows the transition to the final styled outfit, a vibrant pink halter dress, ready for the shoot.

About Behind the Scenes

People see the final campaign photo, but the real work happens just outside the frame. On set, I am usually busy clamping excess fabric to ensure a perfect fit, steaming out stubborn wrinkles, and keeping the energy high. It is a bit of organized chaos, but that is exactly how we get that professional editorial finish.

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