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Immersive Brand Launch Decor & Activation Design

byThe Decor CompanyBased in Mumbai; travels pan-India and Dubai for decor setupsStarts from₹45,000 per event setupView full gallery

We translate your brand identity into physical spaces. From chic product launches to high-energy activations, we build designs that capture attention and tell your story.

This video showcases the whimsical and colorful display setup we created for Ajio Luxe. The pastel-hued backdrop, custom product carts, and playful architectural elements were designed to be interactive and highly shareable on social media.

A full view of our pastel-themed activation for Ajio Luxe. We used a soft, gradient color palette and custom-built props like the pink cart and shapely side tables to create a playful yet sophisticated product display area.

The Ajio Luxe branding stands out against the dreamy, airbrushed background. This setup was designed to attract attention and provide a perfect photo opportunity for guests at the luxury weekend event.

A close-up of the custom-fabricated display stands for the Ajio Luxe event. The unique, curved design in pink and blue adds a modern, artistic touch while elegantly showcasing the luxury products.

We designed multiple custom display units for the Ajio Luxe activation, including this turquoise cart and a unique purple shelving unit. This approach allows for creative product merchandising that breaks away from standard displays.

The modern, geometric backdrop with integrated lighting for Ajio Luxe created a futuristic feel. The glowing brand name and colorful props made this a central, eye-catching feature of the event.

This video highlights the key details from the Juliette Has A Gun fragrance launch. We used a vibrant pink rotary phone as a key prop and ensured the product was beautifully styled with custom brand cards and floral accents.

It's all in the details. For the Fossil Mother's Day event, we created custom-branded floral coasters and menus that tied the entire theme together, ensuring a cohesive and memorable brand experience for every guest.

We love incorporating quirky and thematic props into our designs. This display for Fossil featured a vintage-style telephone and wooden mannequin hands to creatively showcase the brand's bags and accessories.

A beautiful floral installation surrounds a display for Fossil's Harlow watch collection. The combination of soft pink flowers and elegant branding created a sophisticated and feminine atmosphere for the product launch.

About Brand Launches & Product Showcases

Our process starts with your brand identity, not a catalogue. For the Fossil launch, we did not just place watches on a shelf; we used vintage telephones and custom-branded floral coasters to build a story around the product. We manage the fabrication, lighting, and placement so your team can focus on the guest experience, ensuring the decor serves as a functional backdrop for your brand assets.

Award-winning decor for luxury brand activations — Approved by the tribe
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The Decor Company

Based in Mumbai; travels pan-India and Dubai for decor setupsStarts from ₹45,000 per event setup

We are The Decor Company, a team that lives for the buzz of a launch day. We take a blank space and build an experience that feels authentic to your brand. We are ready to help you make your next activation stand out.

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A key feature of The White Teak Company launch was this gallery wall of quirky neon art. This activation was designed to be a vibrant, shareable experience that perfectly matched the brand's eclectic and modern identity.
The reception desk for the store launch, featuring a custom neon sign with the brand's tagline "Young, Wild & Free". This element immediately communicated the fun and energetic vibe of the event.
A close-up of the unique decor elements, including a hand-painted giraffe statue and a disco-ball mannequin against a psychedelic backdrop. We source and create props that make a brand's event truly one of a kind.

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The Event CorpPlans events across India; Office in Sector 31, Noida
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A long shot of the dining setup for the Jimmy Choo press gathering. The clean white linens and minimalist place settings allow the pastel floral arrangements to stand out, creating a chic and polished look.
A multi-level product display showcasing Jimmy Choo's new collection. Each handbag is presented on its own table, surrounding a central, grand floral arrangement that unifies the entire presentation.
A close-up of a floral centerpiece from the Jimmy Choo event, highlighting the mix of pink lilies, roses, and blue hydrangeas. This level of detail ensures a luxurious feel throughout the venue.

Luxury Brand Event Styling & Immersive Installations

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Balloon BlushhTakes projects across Mumbai and Delhi NCR
The grand entrance for a real estate project inauguration, featuring elegant boho-style arches with dried florals that create a sophisticated and welcoming first impression.8
The interior of the real estate launch event, showcasing an elegant boho-white decor theme with classic cross-back chairs and clean, white table linens.
Another view of the corporate event setup, highlighting the beautiful floral centerpieces and the overall sophisticated ambiance I created overnight.
A closer look at the event branding, with custom banners and floral accents that seamlessly integrate the company's identity into the decor.

Corporate & Brand Event Decor

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Happify EventsParty decor across Pune, Mumbai, Bengaluru & Maharashtra; Office in Akurdi
The stage and seating arrangement for the Ultraviolette automotive launch event. The industrial warehouse setting was transformed with strategic lighting and a custom stage to create a modern, edgy atmosphere for the brand reveal.8
A lineup of motorcycles at the Ultraviolette brand activation event. I designed this display zone to allow guests to see the products up close in a sleek, gallery-style setting that reinforces the brand's identity.
An outdoor branding and registration setup for the Ultraviolette launch. I create a cohesive brand experience from the moment guests arrive, with custom-printed counters and clear signage.
This unique display was created for a fashion brand activation, using framed mannequins and dramatic lighting. I design creative and eye-catching installations that make your product or brand memorable.

Product Launch and Brand Activation Services

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Prajyothi Events & ArtsBased in Bengaluru; manages corporate events Pan-India
For a prestigious event with Cartier, I drenched the venue in the brand's iconic red. The theme was carried through every detail, from the red floral chandeliers to the leopard-print motifs, creating an atmosphere of pure, unapologetic luxury.8
I was deeply honored to design the decor for the grand opening of the Seema Singh showroom. I created this lush floral wall in shades of red, pink, and orange to serve as a vibrant and celebratory backdrop for the special occasion.

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Gurleen M PuriAvailable for installations across Mumbai and travels pan-India
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A wide view of our decoration for a NEXA showroom event in Navi Mumbai. The balloon garlands follow the architectural lines of the space, enhancing the showroom's modern look without obstructing the view of the cars.
We use balloon clusters on the ceiling to add a festive touch throughout the entire showroom space. This approach ensures the celebratory atmosphere is felt in every corner of the NEXA dealership during their launch event.
Another angle of the NEXA showroom in Nerul, showing how our decorations complement the new car models on display. Our goal is to create an exciting environment for customers celebrating a new purchase.

Showroom Launches and Brand Activation Decoration

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Arya EventsTakes projects across Mumbai Metropolitan Area; Offices in Nerul, Kharghar & Panvel

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