The Custom Jewellery Design Process
From the first sketch to the final polish, I work directly with you to turn your ideas into a piece that truly belongs to you.
To design something that truly resonates with you, I need to understand who you are. This video explains why our process is so personal. I'm not just here to make a sale; I'm here to build a relationship and create a unique piece of jewellery that reflects your personality and needs.
Let's talk about budgets. It's the most important step in the customization process, and being transparent about it allows me to guide you effectively. At Amarkosh, we build trust through honesty, which enables us to make the best recommendations and design a piece that you love and can afford.
Inspiration for a custom piece can come from anywhere: a vintage heirloom, a lotus in bloom, or even a passing conversation. We take these initial sparks of an idea and begin the journey of sketching and conceptualizing, turning a feeling or memory into a tangible design.
At Amarkosh, we specialize in creating modern jewellery that carries a hint of Indian culture. We primarily use gold, natural diamonds, and precious gemstones like pearls, rubies, and emeralds. My journey in design, guided by my mother, has been about developing a unique style for the woman who seeks something extraordinary.
We are extremely particular about the materials we use. Gold is our primary metal, and we carefully select each gemstone for its quality. Quality is non-negotiable, and we ensure complete transparency in every piece we create. With us, what you see is what you get.
About The Amarkosh Design Process
Before we start sketching, we need to talk numbers and expectations. I do not believe in guessing games or hidden costs. When we sit down at my Girgaon studio, I focus on full budget transparency so that you know exactly what your piece will cost before we move to the CAD rendering phase, ensuring there are no surprises when the final jewellery is ready.
Our Approach to Customisation
My process is built on collaboration rather than templates. You are not buying a stock item, so I do not treat your project like one.
1. The Initial Conversation This is where we define the 'why' behind your piece. Are you redesigning a family heirloom? Is this for a wedding or daily wear? I need to understand your personality and your requirements to make the right design recommendations. My clients often become friends during this stage because I need to know what you value to create something you will actually wear.
2. Concept to 3D CAD Model Once we have a direction, I sketch out the design. We then create a 3D CAD (Computer-Aided Design) model. This step is critical because it allows you to see the piece from every angle before we touch any metal. We can adjust the stone settings or the gold weight here, ensuring the design matches your vision perfectly.
3. Material Selection I am extremely particular about materials. We primarily use 18k and 22k gold and select every gemstone individually based on its quality and brilliance. If a specific stone does not fit the design or the durability requirements, I will tell you. Transparency is non-negotiable here.
4. Artisan Craftsmanship After the design is approved, my team begins the manual labour. We combine precision machine work for the structural base with hand-finishing for the final look. Machines cannot replicate the soul of a piece, so our artisans set every stone and polish every surface by hand. We verify every joint and setting before the piece is marked as complete.
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