Commercial & Advertising Production
Available across Navi Mumbai
I handle everything from concept to final visuals for brand campaigns, ads, and product shoots, working closely with your team to create images and videos that fit your brand and get noticed.
Pricing Guide
Commercial Product & Still Life Photography
Scope of Work
- Output: 15 to 25 High-Resolution Retouched 'Hero' Images.
- Duration: Single day (8 Hours) studio session.
- Files: Digital delivery in JPEG (Web) and TIFF (Print-ready).
Production Details
- Equipment: Full-frame or medium format cameras to capture texture details (leather grain, food freshness).
- Lighting: Complex studio setups (Softboxes, Snoots) to create depth rather than flat e-commerce looks.
- Tethering: Live view on laptop for real-time client approval of angles and lighting.
- Styling: Basic tabletop arrangement and prop placement by the photographer (Specialist styling not included).
Post-Production
- Retouching: Deep etching (background removal) and color grading to match physical SKUs.
- Rights: 1 year Standard Commercial License (Digital and Print).
Editorial & Commercial Fashion Campaign
Scope of Work
- Output: 20-30 High-End Retouched Images (Editorial style) plus all raw selects.
- Looks: Coverage of approximately 8-10 garment changes.
- Usage: High-resolution files suitable for Large Format Outdoor (Billboards) and Digital.
Core Services
- Direction: Active coaching of models by Shikhar for posing and expression.
- Gear: Shot on Fujifilm GFX 100 (102MP) Medium Format for superior dynamic range.
- Support: Includes 1 Professional Light Assistant/Digi-Tech for file management.
Logistics
- Location: Valid for On-location (Streets/Resort) or Studio setups.
- Lighting: Includes outdoor scrims for sunlight control and high-speed strobes.
- Exclusions: Model fees, Makeup Artist, Stylist, and Location permits are billed separately.
Hybrid Campaign (Stills + Social Films)
Deliverables
- Photography: 15-20 Retouched Campaign Images.
- Video: 3-5 High-Energy Instagram Reels (15-30 seconds) or 1 Brand Film (60 seconds).
- Formats: Optimized for 9:16 (Vertical) and 4:5 (Feed) aspect ratios.
Production Crew
- Lead: Shikhar Shukla as Lead Photographer and Creative Director.
- Video Unit: Includes a separate Director of Photography (DOP) for simultaneous video capture.
- Team Size: Expanded crew of 4-5 technical staff to handle photo and video setups concurrently.
Technical & Post
- Video Gear: 4K/6K Cinema Cameras or Mirrorless hybrids with Gimbals.
- Editing: Includes cuts, color grading, royalty-free music sync, and basic motion graphics.
- Style: Fast-paced cuts and trending transitions suitable for social media algorithms.
About Commercial & Advertising Production
Why I Do What I Do
I don’t do cookie-cutter work. My shoots are more like a riot - noisy, bold, never safe. For me, a campaign isn’t just about visuals, it’s about shaking things up, making the audience feel something real. I’m all in from ideas to the final files, sometimes as photographer, sometimes as producer, and other times, I’m co-directing. This isn’t a one-man show, it’s teamwork, like a proper dance between your brand and my creative crew.
What I Create
I craft visual stories designed for impact. My style flexes to fit your brand vibe - clean and slick, or wild and youthful. I’ve led full brand campaigns (think Gen-Z brand campaign for Myntra FWD), and built billboard advertising visuals nationwide for Lotus Herbals. My product lifestyle photography includes luxury, tech, and food - high-end studio shots for Eske Global, lifestyle shoots with ACWO and Sunil Chhetri, plus inviting food scenes for Theobroma. I also shoot and direct social media promotional videos and reels that actually get noticed.
How It Feels On Set
My sets have that mix of hustle and flow. It’s intense but fun - you’ll hear me shouting ‘let’s go, ek aur! (one more!)’ all day. I work with a tight crew and we review shots live so nothing slips through. It’s a bit chaotic, but jo jeeta wohi sikandar (winner takes all), right? For me, that means visuals that get your story seen everywhere.
Meet your Expert
Shikhar Shukla
115 connects in last 3 months
My Story
Been at this photography thing for 10+ years now. Sometimes I’m lost in Mumbai’s chaos, sometimes up in rainy mountains—always with my camera. I chase light, moments, even the weird stuff most folks walk past. Travel flips my view, keeps me sharp. I’m lucky, honestly, to catch these stories—city beats, wild colors, the little things nobody else sees.
My Work
What I Shoot - Fashion, editorial, advertising, fine-art series, brand campaigns, and music videos. All my jam.
How I Work - It’s a dance—sometimes I direct, sometimes I let folks do their thing. Real moments, real soul.
My Style - Love a monochromatic moment, or a riot of hues. Always breaking rules, never boring.
Light & Mood - Chill process. I wait for the right light, set the mood, and let intention lead. Cinematic sunbeam or street raw.
Team Magic - Big shoots? My crew’s got stylists, makeup, producers—BTS besties. We make it all happen together.
