About Music Video Direction & Production

Why I Do This

For me, a music video isn’t just background noise. It’s a story that moves with your beat. I don’t do cookie-cutter stuff - you bring your track, I bring my camera, and together we start something loud. I’m all about creating a visual anthem, not just another video.

My Visual Style

Coming from fashion photography, I see every shot like a frame from a movie. Expect moody lighting, teals and reds, deep shadows - basically, cinematic vibes with a punch. I like mixing urban music video aesthetics with high-energy moments, whether it’s smoke, fire, or slick cars. Each frame tells part of your story, from close-up emotion to wide shots that set the mood.

How We Work

• I don’t work alone. You’re in this with me, from first idea to final cut.
• We start by breaking down your track and building the concept. Storyboarding is key - I want every shot to have meaning.
• On set, I direct every moment. I’ve got a solid crew, full-scale production setup, and I’m hands-on until we get what we need.
• In post, I handle everything - editing, color grading, dynamic visual effects in music videos, titles - so what you get is ready to hit the world.

My Scene

I’ve spent years in Indian hip hop music video production. I get the culture, the look, the attitude. But honestly, if you’ve got a beat and a vision, I’m game. Jo jeeta wohi sikandar. Let’s make something nobody forgets.