Fashion & Editorial Photography
Available across Mumbai
I shoot fashion and editorial images with my crew, using high-end gear to create story-driven visuals for magazines, brands, and campaigns.
Pricing Guide
Commercial Catalog & Lookbook Shoot
Core Production
- Duration: 8-hour shift led by Shikhar Shukla.
- Team: Includes one assistant photographer to manage lighting and equipment flow.
- Direction: Basic on-set posing guidance to ensure garments fall correctly.
Technical Specifications
- Camera Gear: Usage of Fujifilm GFX 100 (102 Megapixels) for extreme detail and crop-ability.
- Lighting: Professional studio setup (Elinchrom/Broncolor) tailored for crisp, color-accurate product visibility.
- Workflow: Tethered shooting to laptop/screen for real-time client approval on set.
Deliverables
- Output: Unlimited captures shortlisted to 40-50 final high-resolution images.
- Post-Processing: Color correction, white balance calibration, and basic skin cleanup.
- Timeline: Digital delivery within 5-7 working days.
Exclusions
- Studio rental, models, makeup artists, and stylists are external costs.
Creative Advertising & Editorial Campaign
Creative Direction
- Pre-Production: Concept development, mood board creation, and styling consultation to define the visual theme.
- Planning: Virtual location scouting and shot-list planning for logical storytelling flow.
Production & Tech
- Director of Photography: Shikhar Shukla provides high-energy direction to extract emotive performances.
- Cinematic Lighting: Advanced lighting techniques (artificial sunbeams, negative fill) suitable for location or studio.
- Equipment: 100MP Medium Format gear plus backup bodies for speed/action shots.
High-End Post-Production
- Retouching: Magazine-grade detailed retouching (Dodge & Burn, frequency separation) for 12-15 Hero Images.
- Grading: Custom color grading to achieve specific moods (Noir, Cinematic, Pop).
- Rights: Includes digital and print advertising usage rights.
Cinematic Artist Portfolio Session
Session Details
- Duration: 4-hour intensive session geared towards capturing personality and essence.
- Wardrobe: Up to 4 costume changes (styling arranged by client).
- Direction: Expert guidance on body language and posing to create a synchronized exchange with the camera.
Visual Style
- Aesthetic: Focus on Enigmatic Noir (Black & White) and Cinematic lighting.
- Composition: Mix of tight beauty close-ups, mid-shots, and full-body artistic poses.
Deliverables
- Selection: Online gallery access for proof selection.
- Final Edits: 10 High-End Retouched Images suitable for agency representation.
- Social Kit: Web-optimized versions of selected images ready for Instagram/LinkedIn.
About Fashion & Editorial Photography
My Approach
I don’t just snap photos. I chase stories with my camera. For me, fashion & editorial photography is about crafting a vibe that feels raw and real - not just posing for the lens. No drama, no rush, just pure intention and the right mood. I want each image to stir something in you.
What I Shoot
- Avant-garde fashion shoots: I’m drawn to bold, rebellious concepts that break the usual mould. We experiment, push boundaries, and sometimes, yeah, we get a little wild.
- Magazine editorials: Whether it’s moody magazine portraits by the sea or classic studio shots, I focus on giving each series its own unique energy.
- Creative brand lookbooks: I team up with brands for campaigns that pop, from streetwear to luxury accessories. My images end up everywhere - from Insta feeds to giant billboards.
On Set & My Crew
It’s never solo work. I bring in stylists, makeup artists, and co-photographers to keep things fresh. The set is always buzzing - “chal, chal, ek aur!” (come on, come on, one more!). We keep the momentum going till we nail that shot.
My Gear
I shoot mostly on a Fujifilm GFX 100 for those crisp, high-resolution fashion campaigns. Lighting is key, so I use Broncolor and Elinchrom to set the right mood.
If you’re looking to create something that stands out and tells your story, I’m in.
Meet your Expert
Shikhar Shukla
115 connects in last 3 months
My Story
Been at this photography thing for 10+ years now. Sometimes I’m lost in Mumbai’s chaos, sometimes up in rainy mountains—always with my camera. I chase light, moments, even the weird stuff most folks walk past. Travel flips my view, keeps me sharp. I’m lucky, honestly, to catch these stories—city beats, wild colors, the little things nobody else sees.
My Work
What I Shoot - Fashion, editorial, advertising, fine-art series, brand campaigns, and music videos. All my jam.
How I Work - It’s a dance—sometimes I direct, sometimes I let folks do their thing. Real moments, real soul.
My Style - Love a monochromatic moment, or a riot of hues. Always breaking rules, never boring.
Light & Mood - Chill process. I wait for the right light, set the mood, and let intention lead. Cinematic sunbeam or street raw.
Team Magic - Big shoots? My crew’s got stylists, makeup, producers—BTS besties. We make it all happen together.
