About

My Approach

Every brand has its own vibe. I try to catch that in every photo — not just making products look good but making them feel like ‘you’. My thing is, if your product doesn’t stand out or connect with people, the photo isn’t doing its job.

Studio Setup in Mumbai

Most shoots go down at my studio. It's kitted out with proper studio lighting and all kinds of backdrops, so we’re not dealing with random shadows or weird colors. My regular crew - models, stylists, MUAs - we all work together to get the look right. Sometimes, things can take a bit longer if we’re chasing that exact mood, but it’s worth it.

What I Shoot

• E-commerce product visuals: Clean, sharp images on white or neutral backgrounds. All those classic catalog shots, plus close-ups for details.
• Lifestyle brand photography: Want your product in a real-life scene? We do that. Helps people imagine your stuff in their homes or on themselves.
• Fashion catalog shoots: From simple lookbooks to full-on creative editorials with props, colored lighting, whatever works for your collection.
• Beauty, jewelry, festive campaigns - love creating those scroll-stopping shots, especially for Insta. For festivals, I can make your brand feel totally ‘ghar ki baat’ (close to home).

How I Work

It’s always a group effort. I handle the technical bits like studio lighting photography and editing, but I’m always open to new ideas and moodboards. If you’re after something a little hatke (offbeat), I’m up for experimenting. Sometimes shoots are chill, sometimes we’re running around - but we always get the shot.