For this editorial, I focused on creating a powerful visual using dramatic lighting and a single bold color. The styling emphasizes the architectural silhouette of the garment, creating a piece that is both fashion and art. This represents my core approach to concept-driven creative direction.

A close-up from a high-end jewelry campaign. My focus here was on creating an intimate and luxurious mood, using composition and shadow to draw the eye directly to the intricate details of the necklace, earrings, and rings. This demonstrates my expertise in styling for fine jewelry.

A full-length look from a campaign for designer Advait. I directed the set design with bold, graphic shapes to complement the artistic print of the pantsuit. This shot showcases my ability to create a cohesive visual world where clothing, set, and model work together.

For this party wear collection, the creative direction was centered on glamour and movement. I styled this look to highlight the vibrant color and elegant draping of the dress, using a disco ball and warm lighting to evoke a celebratory atmosphere.

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Creative Direction & Styling in New Delhi

Travels pan-India for styling and creative direction projects

I handle everything from concept to styling and set design, making sure every visual detail matches your brand story.

Gaurav Bhatia

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7.7k

Pricing Guide

ESTIMATES

These are indicative prices based on provider's past work. Enquire now to find out final quote.

About Creative Direction & Styling

How I Build Visual Stories

I’m all about creating a full-on visual vibe for brands. It’s not just picking clothes or props - I shape the idea, pull together the team, and make sure every shot fits the story we want to tell. Whether it’s a big commercial campaign or a moody editorial, I push for art that actually hits.

What I Actually Do

I kick off with concept development, locking down what the shoot is all about and making sure it matches your brand.
On set, I run the show - making calls on lighting, composition, and even the tiniest details, so everything lands right.
Wardrobe and prop styling? That’s me. I find the pieces, put together looks, and make sure it all feels fresh.
I handle set design too - from minimalist studio vibes to scouting spots outdoors, the environment always backs up the story.

Where I’m Strong

Menswear: I lean into modern, sometimes edgy looks. Think sharp tailoring and statement denim.
Womenswear: I swing between glam, party wear, and bold high-fashion. Colorful, artsy, and editorial.
Jewelry campaign styling: I do those close-up shots that make the product pop.

How We Collaborate

It’s a full team game. I work with photographers, stylists, agencies, and my own crew to keep things smooth. You get someone who’s hands-on and knows how to manage a team, from start to finish.

Projects I Take On

I mostly work with fashion and jewelry brands, handling everything from editorial campaign styling to sustainable fashion visual storytelling. Commercial ads, lookbooks, and brand launches - that’s my zone.

Meet your Expert

Gaurav Bhatia

My Story

Hey, I’m Gaurav. Visual arts is my thing, whether I’m in Delhi or Mumbai. I dig the whole process – styling, directing, designing sets – but what really gets me is working with a solid crew. Every shoot, every campaign, it’s a mashup of ideas and people. Big brands, cool magazines, but always about creating something fresh together. That’s the fun, yaar.