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Skincare Advice & Myth Busting

byAmit KerureVisit Dr. Amit Kerure Clinic in Vashi, Navi MumbaiView full gallery

Confused by viral skincare trends? You are not alone. I am here to cut through the internet noise with science-backed facts that actually help your skin.

Does "natural" or "chemical-free" always mean safe? In this video, I explain in Marathi that even natural ingredients can cause irritation and that scientific validation is more important than marketing labels.

"Do I need sunscreen indoors?" Yes! I explain in Marathi how UVA rays and blue light from screens penetrate indoors, causing damage and worsening pigmentation. For some, sunscreen is daily medicine, not a cosmetic.

Home remedies like haldi or besan can sometimes cause more harm than good. I see patients daily with allergic reactions from DIY treatments and explain why a customized, scientific routine is safer and more effective.

Collagen supplements are everywhere, but do they work? I debunk the hype, explaining that your body breaks them down into amino acids and that a balanced diet and healthy lifestyle are far more crucial for skin health.

Everyone is talking about Retinol, but using it incorrectly can cause flare-ups and peeling. I explain the precautions, including the fact that it is a Category X drug unsafe for pregnancy, and stress the need for a dermatologist's guidance.

If your skin feels tight, flaky, and dull, it's crying for help. This video covers the causes of dry skin and provides practical tips, such as using gentle cleansers and moisturizers with ceramides, to restore your skin barrier.

Here are four simple but effective winter skincare hacks. I share tips like taking lukewarm showers and applying moisturizer on damp skin to lock in moisture and keep your skin healthy and radiant during the cold months.

About this collection

Most people walk into my clinic after trying viral home remedies that backfired. Using ingredients like besan, lemon, or turmeric on sensitive or acne-prone skin is not 'natural'—it is a recipe for redness and irritation. My job is to look at your unique skin type, identify the root cause, and give you a routine that actually works without the side effects.

Why Internet Trends Mislead You

There is a lot of misinformation online. When you see a viral video claiming a 'miracle hack' for glowing skin, ask yourself: is this science, or is it just an algorithm-friendly trend? My practice is built on one simple rule: no one-size-fits-all. What works for an influencer's skin might cause a flare-up on yours.

The Sunscreen Truth

Patients often ask, 'Do I need sunscreen indoors?' The answer is yes. Even through glass, UVA rays penetrate and accelerate aging, while blue light from screens can worsen pigmentation. If you have melasma or dark spots, think of sunscreen as your daily medicine, not a cosmetic.

Retinol and Actives

Everyone talks about Retinol, but it is a Category X drug. Using it without proper guidance can lead to peeling, severe redness, and irritation. If you are planning a pregnancy, you should not even touch it. Always consult a dermatologist before introducing heavy actives like Retinol, AHAs, or BHAs into your routine.

Stop the Guesswork

If your skin feels tight, flaky, or dull, it is crying for help. Using hot water or harsh soaps often strips your natural oils and damages your skin barrier. I focus on repairing that barrier with the right ceramides and hyaluronic acid-based products, not by adding more confusing steps to your routine.

My goal is to empower you with the facts so you stop falling for marketing labels and start treating your skin with the care it deserves. Book a consultation, and let's build a plan based on your skin, not a trend.

Expert Dermatologist with 10+ years experienceApproved by the tribe
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Amit Kerure

Visit Dr. Amit Kerure Clinic in Vashi, Navi MumbaiStarting ₹3,500 Per Session

I'm Dr. Amit Kerure. I have seen enough botched routines in my clinic to know that social media hacks don't replace a real diagnosis. I am here to give you the honest, scientific truth about what your skin actually needs.

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