Authentic Brand Collaborations & UGC Content
I create content that feels like real life, not staged ads. Let’s make your brand look like it belongs in my daily world.
This is the final "After" shot from my hair color collaboration with Garnier. The image clearly shows the rich color and healthy shine, serving as powerful visual proof of the product's effectiveness.
For the Garnier campaign, I included a "Before" photo to create a clear transformation narrative. This helps the audience see the tangible change and value in the product.
To make the brand experience interactive, I showcased my use of the Garnier Virtual Try-On Tool. This type of content helps demystify the product selection process for potential customers and encourages them to engage with the brand's digital tools.
This video reel was created for Vasansi Jaipur's festive collection. I showcased the movement and vibrant colors of the lehenga, creating a dynamic and eye-catching piece of content perfect for their Diwali sale promotion.
For my Voila.ca grocery delivery collaboration, I created a scene showing the ease of staying in. This shot establishes the context: I'm at home, relaxed, and the brand is handling the errands.
This close-up shot for Voila.ca shows the user experience of browsing the app. It's a key piece of UGC that walks potential customers through the simple, convenient process of using the service.
I create clean, attractive flatlays that show the quality of a brand's products. This image for Voila.ca features a variety of fresh groceries, highlighting the range and quality they deliver.
This golden hour shot features a beautiful summer dress from Jardinvue. I focus on creating an aspirational feel while showing how the garment fits and flows in a natural setting.
For this collaboration with Jardinvue, I created a moody, nighttime photoshoot to showcase the versatility of their formal dress. This demonstrates that the piece works for evening events, not just daytime occasions.
This is a classic OOTD shot for a SHEIN collaboration. The simple, clean background ensures the focus remains on the faux fur-trimmed cardigan and how it pairs with everyday denim.
About Brand Collaborations
When I work with a brand, I don't just post a photo. I build a narrative—like showing how a grocery delivery app fits into a lazy Sunday or how a new hair shade transforms a look. My goal is to make your product feel essential to my daily routine, so it never looks like a forced advertisement.
My Approach to UGC
I believe the best brand collaborations don't scream "ad." They fit seamlessly into the aesthetic of a daily scroll. Whether it's a beauty tutorial that shows off a product's texture or a fashion lookbook that highlights a new season's fit, I focus on storytelling that feels native to the platform.
What I Bring to the Table
- Authenticity over Polish: I shoot on an iPhone Pro using natural light, which keeps content looking organic and relatable. No over-produced studio vibes here.
- Versatility: My background covers everything from fashion styling to beauty reviews and lifestyle grocery hauls. I know how to adapt my tone to fit your brand’s unique voice.
- Toronto-Based: I am currently based in Toronto and available for shoots across the GTA and Ontario. If you need that specific city-life aesthetic or a cozy Canadian backdrop, I've got you covered.
Let's Work Together
I’ve partnered with brands like Garnier, Voila, and Asim Jofa to create content that converts. My process is simple: we chat about your campaign goals, I create a mood board, and then I produce high-quality, engaging assets that your audience will actually want to watch.
I handle everything from scripting and styling to filming and editing. You get a ready-to-post piece of content that feels like it came from a friend, not a corporation. Ready to start? Let’s talk.
Anchal Thakur
I’m Anchal, and I’m all about capturing those moments that feel real. If your brand needs someone who can blend products into daily life without it feeling like an ad, we’ll get along great.
Looking for a different style of content?
Browse my other creative clusters to see what else I can do for your brand.
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