Signature Jackets & Couture Outerwear

The Anatomy of a Statement Piece

My approach to outerwear is rooted in the contrast between traditional Indian embroidery and modern, architectural silhouettes. When I design a jacket, I look at it as a project of tension. I blend heavy textiles like Italian velvet and leather with delicate elements like silk thread and industrial metal hardware. This friction between the soft and the sharp is what creates the visual depth you see in the pieces worn by Vikrant Massey and Vijender Singh.

The Construction Process

True luxury in menswear comes from precision. Every jacket goes through a rigorous development phase:

• The Blueprint: We begin with a 30-point measurement check to identify how your body moves. This defines the silhouette, whether we are going for an oversized avant-garde look or a sharp, fitted blazer.
• The Raw Fitting: Before a single stitch of final embroidery is done, we have a fitting to check the fall of the fabric. This ensures the canvas construction sits correctly on your chest and shoulders.
• The Details: From reinforced pockets to internal sweat shields and abstract printed linings, the internal structure is just as important as the external visual.

Practical Details

For most signature jackets, I require a lead time of 15-20 days to manage the hand-embroidery schedule and the mandatory two fittings. If you are preparing for a specific event, let me know the vibe you are aiming for—whether it is the dark, romantic mood of a black velvet coat or the regal, traditional aesthetic of a Jawahar jacket. My studio in Defence Colony is where these ideas take physical form, and I am always open to discussing how we can mix textures to suit your personal style.