Cult 17
We book massive artists, program unforgettable nights, and curate our own music festivals. We don't just throw parties; we create high-energy experiences and moments.
Artist Booking & Tour Management
Available across United Arab Emirates
We handle artist booking and manage every detail of multi-city tours, matching artists to events and taking care of logistics, venues, production, and exclusive experiences for concerts and club nights across India and Dubai.
Brand Partnerships & Event Sponsorship
Available across United Arab Emirates
We help brands get directly involved in music events with hands-on activations, digital presence, and options to be official event partners or headline events in major Indian cities and Dubai.
Festival IP Development & Management
Available across Dubai
We create and manage festivals from the ground up, handling everything from building the festival brand, booking artists, and designing experiences to production and partnerships across multiple cities.
Live Event Management & Production
We handle end-to-end live event production including artist booking, venue selection, stage design, special effects, and VIP setups for concerts, parties, and club nights in Bengaluru, Hyderabad, Goa, and Dubai.
Meet your expert
Cult 17
49 connects in last 3 months
My Story
We’re CULT 17. Started with a wild idea, honestly - not just music, but a movement. We wanted to make nights you remember, not just gigs. From India to Dubai, we hunt for the right spaces, perfect sound, and those moments when the crowd and artist just click. Like when Sanjith Hegde said, 'ee talent annu naanu nodidaga... I was blown' (when I saw this talent... I was blown). That’s the stuff we live for. Rain, speakers, Goa, Bangalore - all for the Cult wanderers. One night. One vibe.
My Work
What We Do - Large-scale artist booking, brand activations, event programming, and our own curated music festivals.
Artist Booking & Tours - We manage multi-city artist tours, bringing big names like Mika Singh, Badshah, Sanjith Hegde, and AE:THER.
Event Curation & Production - Precision sound, wild energy - from rooftop themed parties to New Year’s countdowns, we make every event unforgettable.
Festival IPs - We create and run our own music festivals like Core Festival Goa and the White Party series.
Brand & Venue Partnerships - We team up with brands and venues for unique brand activation nights and one-off experiences.