Luxury Product Photography
Ashish Gurbani Studio
I shoot luxury products in my Pune studio with real-time client viewing, focusing on detailed lighting and styling for authentic, high-end images without heavy digital edits.
Pricing Guide
Signature Commercial Hero Shot
Creative Strategy
- Conceptualization: Brainstorming session to align brand guidelines with visual mood (e.g., moody, airy).
- Art Direction: Creation of unique visual themes using custom textures and color palettes.
Production Specs
- Camera System: Shot exclusively on Hasselblad X2D (100 Megapixel) for maximum detail and crop flexibility.
- Specialty Lighting: Complex gradient and edge lighting setups to define glass shapes and control metallic reflections.
- Advanced Styling: Includes niche techniques like Liquid Styling (splashes, condensation, pours) and levitation effects.
- Set Design: Custom tabletop arrangements using premium props like ice blocks, natural wood, or slate.
- Tethered Review: Live monitor preview for immediate feedback and approval during the shoot.
Post-Production
- High-End Retouching: Compositing liquid splashes, focus stacking for macro sharpness, and detailed dust removal.
- Deliverables: 1 Final Hero Image in full resolution plus a web-optimized version.
- Licensing: Standard Digital and Print Advertising license for 1 year.
Volume E-Commerce & Catalog Day
Scope & Setup
- Duration: Full-day studio access (8 hours).
- Volume: Coverage for 20 to 30 SKUs depending on product complexity.
- Backgrounds: Selection of seamless paper backgrounds (Pure White, Grey, Black, or Brand Colors).
Technical Execution
- Lighting: Standard 3-point studio setup ensuring maximum clarity and color accuracy.
- Prep: Basic surface cleaning and product positioning (stuffing bags, polishing watches).
- Equipment: High-resolution Full Frame capture tailored for volume speed.
Post-Processing
- Editing: Basic color correction, cropping, and background cleaning (pure white removal).
- Delivery: High-resolution JPEGs (300 DPI) and web-ready files delivered via cloud link.
Luxury Lifestyle & Model Campaign
Pre-Production
- Casting Coordination: Selection of models, Makeup Artists, and Stylists from a curated network (Talent fees paid directly by client).
- Planning: Creation of a detailed shot list and pose reference guide.
Shoot Execution
- Direction: Full on-set direction guiding model poses to match luxury aesthetics.
- Cinematic Lighting: Specialized setups (Beauty Dish, Softboxes) to flatter skin tones while maintaining product sparkle.
- Action Capture: High-speed sync capability for capturing movement like hair flips or walking shots.
Advanced Editing
- Beauty Retouching: Frequency Separation techniques to smooth skin while retaining natural texture.
- Color Grading: Cinematic toning to match campaign mood boards.
- Output: 8 to 12 Final High-End Lifestyle Images plus a selection of lighter edits.
The Startup Studio Package
Eligibility
- Verification: Valid only for Indian companies registered for less than 2 years with a team size under 10.
- Direct Access: Project executed directly by Ashish Gurbani without junior delegation.
Service Mix
- Strategy: 1-hour session to define the brand's visual language.
- Photography: Full-day shoot mixing Product Shots (White background) and Creative Lifestyle Shots (Social media focused).
- Concierge: Access to a vetted network of freelance designers and developers.
Deliverables
- Asset Pack: 15 to 20 edited images suitable for website launch and Instagram grid.
- Timeline: Priority turnaround (typically 48 to 72 hours) for fast-moving launches.
About Luxury Product Photography
The Lens & Light Obsession
For me, luxury product photography is never just point-and-shoot. It’s a full-on obsession with getting things just right - sometimes I’ll spend two days fiddling with studio lighting for luxury products before I’m even ready to click the shutter. Magic takes time, and I’m all about chasing that one shot that feels alive.
My Process
I start with a client’s idea, have endless chats, sketch out wild concepts, then build a whole world around the product - not just a backdrop. I work with stylists, assistants, and production folks, all bringing their own touch to the table. Most of my shots are done in one take, no heavy digital fixes, so what you see is real.
What I Love Shooting
- Premium beverage photography (think whiskey, spirits) - capturing liquid gold is never a clean job, but damn, it’s worth it.
- Luxury fragrance photoshoot - how do you show a smell? I use moody light, bold shadows, and colour to make the image as seductive as the scent.
- High-end watch photography - getting reflections and tiny details is next-level tough, but there’s nothing like nailing that perfect dial shot.
- Jewelry and accessories - from diamonds to jhumkas, I go all-in on product styling for jewelry, telling the story in every frame.
- Leather goods - I shape every shoe and bag till they look sharp, whether it’s classic hide or wild stuff like pineapple leather.
My Studio
Everything happens in my Pune studio, my little creative adda. I shoot on Sony & Hasselblad (big win for me), use Elinchrom lights, and always shoot tethered so clients see the magic happen in real time.
Why I Do This
Honestly, it’s the thrill of turning a plain product into something that feels expensive, alive, and full of story. That’s what keeps me hooked.
Meet your Expert
Ashish Gurbani
104 connects in last 3 months
My Story
So, picture this - I get a call to shoot Salman Khan. I’m thinking, is this a prank? Nope, next thing I know, I’m briefing him, heart racing, then just zoned in. That’s one for the books. Fast-forward to Prague, I’m munching chips, and boom - I end up making my first short film, 'Chips to Die For.' Manhattan, 2019, people rushing everywhere, I shoot a series called 'Unfree.' Inspiration just hits me in the strangest ways. For me, it’s the odd moments and wild ideas that keep things real.
My Work
What I Do - I shoot luxury product photography, whiskey advertising shoots, dramatic jewelry photography, fashion and hotel campaigns. Also, I direct short films.
How I Work - It’s all about the concept. I obsess over details - lighting, mood, getting that perfect shot, even if it takes days.
Luxury Is My Jam - Give me shiny rocks, liquid gold, fine leather. I love making bold, dramatic shots that pop.
Team Effort - Never solo. My team’s got stylists, makeup artists, assistants. We vibe, we create magic.
Best Clients - Clients with vision are my people. I’ll dig deep, follow the brief, maybe even find something wild outside it.
