Pop-Up Event Organization
New Delhi, India
Aanchal Rai
·
15.5k
About Pop-Up Event Organization
Pop-Up Event Organization
I specialize in curating and styling unique pop-up shopping experiences like "#TheShop" that showcase homegrown brands. My events blend creative direction, styling, and brand storytelling to create memorable retail experiences.
What Makes This Special
- Curated selection of sustainable and local brands
- Artistic visual merchandising and event styling
- Comprehensive event management from concept to execution
- Integration of social media and PR activations
Ideal For
Fashion and lifestyle brands looking to create immersive retail experiences, or homegrown brands seeking curated platforms for brand visibility and sales.
Additional Details
Events feature minimalist design aesthetics, natural lighting setups, and collaborative opportunities with other brands and influencers. Each pop-up is uniquely themed and styled to create an engaging shopping atmosphere.
Meet your Expert
Aanchal Rai
178 connects in last 3 months
My Story
So, I started out at NIFT Delhi, knee-deep in knitwear and jury stress. Those old pieces from my grad project? Still lying around, sometimes I dig them out and remix them for fun. Life’s been a rollercoaster - new office jitters, therapy breakthroughs, and a support system I swear by (shoutout to my soul sister and my dog Junior, who pretty much runs my world). Grew up in fauji cantts, no screens, just green. Nature and Bapu Bazaar keep me sane. Jai-poor vibes, always.
My Work
Creative direction, styling & campaign production - I work with brands and individuals, covering everything from fashion styling to set design and campaign shoots.
DIY wardrobe makeovers & upcycling - Love turning old outfits into something fresh - snip snap, scissors, and some jugaad magic.
Styling that’s truly you - I mix things up, from Barbie core styling to baddie looks. It’s about being yourself, not a character.
Authentic work, OG street style shoots - Best work happens when it’s real - sometimes basic, sometimes big. I go all in.
Respect, boundaries, and good vibes - I set clear expectations, work with creators I admire, and aim for campaigns that surprise even me.
