About

I help brands turn small ideas into big stories. My main goal is to make visual campaigns that actually connect with people - not just look good but feel real. I’m all about creating something that feels like sab kuch (everything).

The Process

• Starting with the big idea, I handle the creative direction, mood, and narrative. I guide the models and team so the campaign feels true to your brand.
• Styling and set design are a huge part for me. I love building whole looks, picking out the right wardrobe, and even transforming my own studio in Lado Sarai to fit the vibe. Sometimes we scout quirky locations, sometimes we just make magic indoors.
• Production is a team effort. I work with photographers, videographers, and makeup artists I trust. We sort out casting, locations, and all the nitty gritty. Sometimes that means dealing with random stuff like sudden rain - but we make it work.

My Studio Space

My studio (@thestudio_wg) is in New Delhi, and it’s my creative playground. The space is super flexible, perfect for set design for commercial shoots, so we don’t have to stress about outside chaos.

Projects I’ve Loved

• Shot and produced @two_fiftyseven’s campaign right in my studio.
• For @folksongstories, we took things on the road to Jaipur - handled everything, start to finish.
• Goa shoot for @kayuraeffect was wild, but the creative campaign execution turned out better than I hoped.

My Style

I like campaigns clean and contemporary, always with some fun Indian street inspiration. If you vibe with visual storytelling for brands that feels honest, we’ll probably get along.