Styling for TV & Film Commercials
Available across Gurugram
I style TV and film commercials by creating looks that fit the story, match the brand, and work for fast-paced shoots with real on-set needs.
Pricing Guide
Digital & Social Media Ad Styling
Pre Production & Sourcing
- Concept & Mood Boarding: Creation of a visual style guide (PDF) aligned with the digital identity of the brand.
- Sourcing Drill: Physical sourcing of garments and accessories from high street brands (e.g., H&M, Uniqlo) or local markets for up to 4 primary characters.
- Virtual Look Test: Sharing flat lay images or trial room photos via digital channels for approval prior to the shoot.
On Set Execution (10 to 12 Hours)
- Wardrobe Management: Organization of racks, steaming, and ironing of all garments prior to call time.
- Styling & Draping: On body styling for up to 4 models including temporary fit hacks (clipping, taping) for camera angles.
- Stylist Kit Usage: Provision of lint rollers, fashion tape, safety pins, and stain removers.
- Continuity Management: Ensuring accessories and folds remain consistent across different takes.
Post Production
- Returns Management: Handling the repacking and return of sourced merchandise to stores within 24 to 48 hours.
TVC & Narrative Costume Design
Creative Direction & Research
- Character Arc Styling: Deep dive script breakdown to design looks that evolve with the narrative (e.g., childhood to adulthood, specific professions).
- Authenticity Check: Researching and sourcing accurate insignia, badges, and period appropriate accessories.
Sourcing & Fabrication
- Specialist Sourcing: Procurement from costume rental houses, vintage stores, or coordinating with tailors for custom stitched garments.
- Custom Construction: Fabrication of unique items or props that cannot be bought off the shelf (includes material procurement).
- Physical Fittings: One day dedicated to trial sessions with lead actors to ensure fit and comfort.
On Set Support
- On Site Alterations: Full capability to stitch, cut, and alter garments live on set to adapt to director requirements.
- Active Standby: 12 hour presence to manage wardrobe malfunctions and rapid changes between scenes.
- Team & Logistics: Includes one junior assistant for inventory management and coordination of wardrobe transport trunks.
About Styling for TV & Film Commercials
What Drives Me
I’m Jessica, and if you’ve ever seen a TV or film commercial where the clothes just worked with the story, chances are I was behind the scenes. I get a kick out of making characters feel real - not just styled. I’m all about simple, but special looks that connect the brand with the audience straightaway.
How I Approach Styling
For me, it’s not just about picking out outfits. I go deep into the narrative and figure out what the brand wants to say. Whether it’s nailing brand-driven commercial styling or coming up with character-centric ad looks for a 30-second spot, I want every detail to feel authentic. Sometimes the job is about wild improvisation - like turning a plastic car cover into couture in a pinch, or putting together a life journey through clothes in a single shoot day.
On-Set Life
I thrive on set, especially when things get unpredictable. Need quick-change styling for shoots? I’ve been there, done that. I’ve put together everything from varsity jackets for a festival vibe to relatable sarees and kurtas for social messages. I believe the best looks are often the most real.
Teamwork & Skills
I work best when the pace is fast and everyone’s hustling together. I’m used to working alongside other stylists, adapting when things go sideways, and making sure the final look matches what the brand needs. If you want styling that’s practical, creative and totally in sync with the story, I’m your girl.
Meet your Expert
Jessica Jain
7 connects in last 3 months
My Story
Okay, so picture this: someone hands me a car cover and goes, ‘Make a dress.’ No plan, no pattern, just me, some scissors, and two hours of pure chaos. That’s me – I thrive on last-minute madness, DIY hacks, and those long, rainy shoot days when the team’s energy makes it all worth it. It’s never just about the final shot; it’s the whole wild ride, the laughs, the hustle, the magic behind the scenes. #stylistlife
My Work
Styling for Campaigns & Events - I style fashion shoots, brand lookbooks, ad films, e-commerce, weddings, and more. Creative direction and casting too.
Simple, but Special Visuals - I create looks that tell stories - from minimal fashion looks to bold, mood-based styling for brands and people.
Teamwork Makes It Happen - I love working with photographers, models, and makeup artists. It’s all about creating perfect moments together.
All About the Vibe - From DIY couture fashion to themed shoots, I focus on mood and aesthetic that fits the brief and connects with people.
