Experiential & Spatial Branding
Available across India
We design spaces where your brand’s story is built into the architecture, materials, and atmosphere, so every corner feels like your identity.
Pricing Guide
Boutique Retail Design & Branding
A. Concept & Visualization
- Brand Translation: Decoding brand guidelines into architectural forms and built environments.
- 3D Visualization: High-resolution atmospheric renders showing the space in day and night lighting conditions.
- Material Selection: Physical and digital curation of tactile elements like lime plaster, oxidized metals, and custom terrazzo.
B. Technical Detailing
- Sculptural Design: Detailed drawings for non-linear walls, arches, and fluid volumes.
- Fixture Engineering: Technical drawings for custom display units, racks, and podiums.
- Lighting Plans: Reflected Ceiling Plans (RCP) specifying spot, strip, and ambient lighting zones.
C. Execution Support
- Construction Documentation: GFC (Good for Construction) drawings for civil, carpentry, and flooring work.
- Artisan Coordination: Recommendations for specialized vendors for complex finishes.
- Site Visits: Scheduled curatorial visits to approve samples and ensure design fidelity.
Hospitality & Experience Design
A. Zoning & Theme
- Space Planning: Psychological mapping of zones (e.g., high energy bar vs. intimate dining) and transition areas.
- Narrative Development: Creation of central design themes driving all architectural decisions.
- 3D Walkthroughs: Visuals emphasizing spatial volume, light play, and material duality.
B. Architectural Elements
- Feature Installations: Detailed design for central architectural elements like suspended ceiling structures or statement bars.
- Acoustic Layering: Specification of materials like velvet, fluted wood, or textured ceilings to balance aesthetics with sound.
- Custom Furniture: Shop drawings for fixed seating, banquettes, and booths.
C. Systems Integration
- Lighting Automation: Layouts coordinated with dimming systems for day-to-night transitions.
- MEP Integration: Aesthetic masking and coordination of AC ducts, sprinklers, and speakers.
- Site Art Direction: Periodic visits to resolve design conflicts during construction.
Conceptual Design & Strategy Package
A. Strategy & DNA
- Ethos Workshops: Analysis of brand history and target audience to define the architectural language.
- Visual Strategy: Definition of the core visual theme and spatial personality.
B. Visualization
- Perspective Renders: 4 to 6 high-definition 3D images showcasing key areas of the proposed space.
- Material Board: Digital specification of color codes (Pantone/Paint), textures, and fabric selections.
- Furniture Direction: Look-and-feel guide suggesting furniture types, lighting fixtures, and artifacts.
C. Presentation
- Design Narrative: PDF presentation explaining the rationale behind design choices for investor or marketing use.
- Spatial Fly-through: Basic video walkthrough of the 3D model to demonstrate flow and volume.
About Experiential & Spatial Branding
How I See Space & Identity
I see architecture as a way to tell stories. Spaces aren’t just walls or furniture - they’re a physical memory. My designs always start with your brand’s soul and try to capture that feeling in every corner.
Translating Brand to Experience
Every project is a back-and-forth. I don’t just put logos on walls. I use metaphorical shapes - your bakery might get curved walls that look like dough rising, or a fashion brand gets corners that feel like fabric folds. Colors and textures matter too. Terracotta reds might bring a hint of tradition, while lime plaster can remind you of old-school calm. Even your brand icon isn’t just stuck somewhere - it’s built right into the space.
Creating Immersive Worlds
I like spaces that pull you in. For fashion houses, I’ve mixed traditional artifacts with modern lines, so it feels part gallery, part cozy nook. For restaurants, I’ve fused cultural stories, like Thai lanterns at the bar or bold colors that tell a cross-cultural story. Even for speakeasies, I build in secret entrances and layers, so every step is part of the brand’s narrative-based architecture.
Atmosphere Is Everything
Not everything is about what you see or touch. I use light, scale, and silence to set the mood. Calm spaces get lots of warm wood and gentle lighting. If mystery is the vibe, I’ll use raw concrete and shadows that move with you. Some spaces shift - bright and chill in the day, bold and buzzing at night. That’s sensory-driven spatial environments.
Collaboration Is Key
It all starts with your brand’s story and grows through constant collaboration. The final space is always a shared journey, not just my own.
Meet your Expert
Renesa
809 connects in last 3 months
My Story
We’re RENESĀ, Delhi-based architecture and design studio. Always hunting for that spark between old soul and new vibe. For us, a space isn’t just walls, it’s a living, breathing memory. Whether it’s colonial charm or a Thai twist meeting Indian roots, we’re about those subtle whispers between eras. Forbes India put us on their '30 under 45' list, but honestly, what matters is if our work sticks in your mind, long after you’ve walked out.
My Work
Architecture, Interiors & Branding - We handle all things architecture, interior design, and branding—full-service, start to finish.
Unique Design Language - No trends here. Every project gets its own vibe, blending context with contemporary clarity, sometimes colonial-inspired interiors.
Immersive Sensory Spaces - We mix materials like natural stone and rattan, play with light and shadow, creating layered, tactile experiences.
Collaborative Process - It’s always teamwork—clients, artists, lighting folks, furniture designers. Every space becomes a curated scene, not just a room.
