Commercial & Editorial Styling
Available across India
We handle the full styling process for brand campaigns and editorial shoots, from concept to final look, making sure your visuals tell the right story.
Pricing Guide
E-commerce & Catalog Styling
Core Styling Services
- Lead Stylist On-Set: Oversight by a Senior Stylist to ensure aesthetic direction and perfect garment fall.
- Volume Management: Efficient handling of 20-30 looks per day, ideal for Amazon/Myntra catalogues or seasonal lookbooks.
- Rapid Workflow: Quick-change management and accessory pairing to maximize photographer shooting time.
Production & Garment Care
- Prep & Steaming: Rigorous steaming and ironing of all garments prior to the shot for a wrinkle-free look.
- Fit Correction: Usage of clamps, pins, and double-sided tape to alter standard sample sizes to look custom-fitted on the model.
- Monitor Review: Real-time checking of images on the tethered screen to spot uneven collars or loose threads immediately.
Team
- Staffing: Includes 1 Lead Stylist and 1 Assistant for steaming and runner duties.
- Duration: Standard commercial shift of up to 10 hours.
Advertising & TVC Campaign Styling
Strategy & Pre-Production
- Concept Development: Collaboration with directors to create mood boards aligned with brand identity.
- Character Styling: Designing specific looks based on script requirements rather than just trends.
- Sourcing Expedition: Includes 2-3 days of dedicated sourcing to procure specific costumes and props (sourcing fee included).
On-Set Execution
- Continuity Management: Critical monitoring during video shoots to ensure outfit details remain identical across different takes.
- Cast Styling: Handling styling for multiple talents including main leads, supporting cast, and extras.
- Emergency Kit: Usage of high-grade kit including sewing supplies, fabric glue, and stain removers.
Logistics & Team
- Staffing: Includes Lead Stylist + 2 Assistants to manage wardrobe logistics on a busy set.
- Returns: Handling the repacking and return of sourced items to vendors after the shoot.
Editorial & Celebrity Styling
Creative Direction
- Visual Storytelling: Conceptualizing an artistic narrative that merges fashion with shoot location and lighting.
- High-End Sourcing: Leveraging industry relationships to source garments from premium designers and fine jewellery brands.
- Look Construction: Detailed layering of textures and statement accessories for a magazine-worthy image.
VIP Service
- Talent Handling: Specialized attention for celebrities ensuring comfort, privacy, and speed.
- Complex Dressing: Assistance for intricate garments like heavy Lehengas, draped Sarees, or avant-garde couture.
- Beauty Collaboration: Coordination with Hair & Makeup artists to ensure the fashion complements the beauty look.
On-Location Support
- Fittings: Includes one round of trial/fitting prior to the final shoot.
- Set Adjustments: Stylist stays on set to adjust garment flow for dramatic movement shots.
About Commercial & Editorial Styling
What We Do
For us, styling is more than just clothes. It's about building a visual vibe that tells your brand's story. We love the process, from brainstorming to that final shot where everyone on set just knows - this is the one.
Our Work
- Fashion campaign styling for TV and print - from tech brands to cool menswear, we help each product stand out.
- Editorial shoot wardrobe curation for magazines and covers, where we get to experiment and push creative limits.
- Brand storytelling through visuals, shaping the entire look for collections, whether it's bold ethnic wear or modern jewellery.
Favourite Projects
- Casual and trendy menswear shoots - styling Dulquer Salmaan for Otto was a highlight.
- Artistic fashion for Advait's 'Resort, 23' - those bold prints were pure fun.
- Styling for jewellery brands like Vummidi Bangaru Jewellers, where we create fresh looks for the modern bride.
- Celebrity photoshoot styling for folks like Vir Das and Ritu Varma.
How We Work
We’re a tight crew - from Studio9696 to the photographers and MUA team, everyone brings their best. I’m hands-on with creative direction, making sure everything flows from idea to execution. Most shoots are in India, but we’re always up for projects in the US too.
If you want your story told through style, we’re here for it.
Meet your Expert
Studio9696
118 connects in last 3 months
My Story
People see the glam, but for me, the real fun is in the madness before the big day. One wedding for my 'boss lady'—crazy last-minute Delhi and Bangalore runs, styling every family member, eating with uncles and aunties, getting pampered by siblings. That's where the memories are made. I love the chaos, the laughter, and building relationships that last way beyond the final look.
My Work
Family wedding styling, festive looks, personal events - I style brides, grooms, whole families for weddings, Pongal, art shows, ad shoots—whatever you need.
Hassle-free trousseau shopping - I help pick outfits, plan color themes, and shop online or in stores, making it all easy.
Hands-on support at every event - I’m there in person, fixing details, dragging sleepy siblings for family shots, making memories.
Repurposed traditional outfits with a modern twist - Love old pieces? I’ll help you reuse, restyle, even dye sherwanis for a fresh look.
