mytribe

Styled Interior Environments

I create complete, lived-in worlds for your products. My team and I handle everything from concept and set design to styling, transforming an empty space into an aspirational home scene that tells your brand's story and connects with customers. We specialize in a range of aesthetics, from dark and moody to bright and airy.

Lifestyle Campaigns with Models

I bring products to life by weaving human stories around them. By directing models in authentic scenarios, I help customers visualize your products in their own lives, creating an emotional connection that drives purchase decisions. These shoots are fully managed, from casting to final edits.

Conceptual & Editorial Stories

This is where I push creative boundaries to tell a deeper story. For brands looking to make a bold statement, I develop and execute high-concept editorial shoots that blend art, fashion, and surrealism. These campaigns are designed to be memorable and generate buzz.

Furniture & Product Collections

I deliver clean, precise, and commercially effective photography for your product catalogs and e-commerce platforms. Each shot is meticulously lit to highlight form, texture, and detail, ensuring your furniture and decor items are presented in their best possible light. This includes both individual product shots and collection groupings.

Textile & Fabric Lookbooks

I have a special focus on capturing the essence of textiles. My approach emphasizes the play of light and shadow to reveal the intricate details of the weave, the richness of the color, and the feel of the fabric. This includes upholstery, drapes, bedding, and rugs.

Decor & Accessory Photography

From vases and lighting to small decorative objects, I create compelling still life and in-context shots for your accessory collections. I focus on creating a specific mood and highlighting the unique material and design of each piece, making even the smallest items feel significant.

The Making Of: Process & Materials

The story of a product begins with its raw materials. I capture the beauty in the process, from spools of yarn to the initial stages of creation. This behind-the-scenes look adds depth and authenticity to your brand narrative.

Commercial & Campaign Films

Beyond still images, my team and I produce complete campaign films from concept to final cut. We create dynamic visual stories that capture the mood and message of your brand, optimized for digital platforms.