Sarah Sham

About

Sometimes, even after all these years, I get a serious case of imposter syndrome. But every time I see people making memories in a space I designed, I know this is exactly where I'm supposed to be. I get to bring dreams to life, one project at a time.

My Approach

For me, hospitality design isn’t just about décor. It’s about creating a vibe that sticks with you. Every space is a balance of identity, function, and emotion. I dig deep into the concept, then obsess over the guest journey mapping in restaurants and bars - how people move, what they see first, even how the light lands on their table.

What I Love Building

• Restaurants, bars, and big entertainment venues are my playgrounds
• From bold statement entrance design for bars (like that wild red tunnel at Koko Hyderabad) to nostalgic relaunches (think Fountain Sizzlers, with Bombay-Mumbai feels)
• Bespoke bar interiors, custom light fixtures, and washrooms that surprise you

The Details Matter

• I sweat over the small stuff: custom marble bars, themed washrooms, even AC vents
• For Dave & Buster’s, we turned boring AC ducts into arched ceiling features - integrated HVAC design for entertainment venues can actually look cool!

Teamwork = Magic

None of this happens solo. My team is everything. They’re the ones who make these mad ideas real, right down to the last light switch.