Wallcovering Industry Training & Workshops
Locations
VISIT AT
In-person training at Worli, Mumbai
See address
Marshalls Wallcoverings - Wallpaper For Home, Marshalls House, Plot 13A, off Doctor Elijah Moses Road, Gandhi Nagar, Upper Worli, Worli, Mumbai, Maharashtra 400018, India
close to Lower Parel, Prabhadevi, Mahalaxmi Race Course, Dadar West, Palladium Mall, High Street Phoenix
We run practical workshops and courses that teach both business and hands-on wallcovering skills, covering real installation, repairs, eco-friendly materials, and franchise opportunities for anyone looking to grow in the wallcovering industry.
Pricing Guide
Virtual Business & Technical Orientation
Session Details
- 2-hour live virtual interaction via Zoom or Google Meet
- Hosted by Director (30+ years experience) or Senior Technical Head
- Bilingual delivery (Hindi and English) for accessibility
Core Curriculum
- Indian market size and industry overview
- Substrate technicals: Vinyl, Non-woven, Paper-backed, and Fabric-backed
- Business math: Margin calculations and ROI analysis for dealers
- Sales tactics: Pitching against paint and handling dampness objections
Resources
- Digital PDF summary of technical terms
- Size calculation cheat sheets
- 15-minute Q&A segment on dealership opportunities
Physical Installation Masterclass
Training Logistics
- Held at Marshalls Design Studio or partner conference facility
- Full-day duration (approx 6 to 7 hours)
- Includes working lunch, high-tea, and refreshments
Technical Skills
- Surface preparation: Primer application, leveling, and identifying wall leakage
- Adhesive science: Mixing ratios for light paper vs heavy vinyl
- Pattern matching: Drop Match, Straight Match, and Free Match techniques
- Joint execution: Butt joints and Overlap & Cut methods
- Corner management: Wrapping internal and external corners without air pockets
Practical Application
- Handling specialty materials like natural fibers and mica chips
- Live demos by senior applicators
- Hands-on trial with provided wallpaper samples and tools
- Physical Certified Marshalls Applicator certificate
Dealer Launchpad & Starter Kit
Program Structure
- 2-Day Hybrid Model (Online Strategy + In-Store Immersion) or Weekend Workshop
- Operations training: Inventory management and supply chain logistics
- Sales psychology: Negotiation tactics and luxury buyer profiling
Physical Starter Assets
- Set of 3 to 4 essential physical catalogues (Texture, Plains, Floral)
- Ring-binder of Best Seller sample swatches
- Authorized dealer signage and standee design files
Business Support
- Access to unbranded digital assets for social media
- Direct mentorship with Regional Sales Manager for 3 months
- Eligibility for pincode-based lead sharing (subject to terms)
About Wallcovering Industry Training & Workshops
Why We Started These Workshops
Wallcoverings have been my family's world for decades. I saw there was just no one teaching the real stuff - how to run a wallcovering business, how to actually work with these materials, not just theory from a book. So, I started these workshops to fill that gap. My funda is simple: if our partners and clients grow, we all grow. This is long-term thinking, not just today's profit.
What You’ll Get Out of It
- Full-circle learning: business side plus hands-on skills
- How to start or expand a wallcovering business
- Real wallpaper installation workshops, not textbook lectures
- Deep dives into wallcovering materials, from eco-friendly wallcovering materials like jute, bamboo, cork to our luxury collections (embroidery, hand-stitched)
- Why and how wallcoverings beat paint, and what to do when things go wrong
- Tips for seamless repairs and advanced wallpaper techniques
Who Should Join
- New entrepreneurs, including those seeking flexible, creative work
- Existing dealers wanting to sharpen their edge
- Architects, interior designers looking to connect and upskill
- Contractors aiming to add more value to their projects
How We Do It
- Online webinars, technical masterclasses, advanced courses
- Community events, podcasts, and ‘Connecting the Dots’ networking
- For those with big dreams: wallcovering franchise opportunities in 50+ cities
Honestly, it’s not always easy. The industry’s changing, people want new looks, eco-friendly stuff, more skill. But that's exactly why we need to keep learning, experimenting, and, frankly, changing the game. बदलो (change).
Meet your Expert
Marshalls Wallcoverings
540 connects in last 3 months
My Story
Hi, I’m Mona, director at Marshalls Wallcoverings. This company’s in my blood - started by my dad 50 saal pehle (years ago), and now I’m here, carrying the torch. I love helping folks see how a gorgeous wall can change their mood. Been running workshops too, mostly for women who want to bounce back after a break. It’s about sharing what I’ve learnt, building confidence, and maybe making your home - or your career - a little more beautiful. Chalo, let’s do this together.
My Work
All-in-one Wall & Room Makeovers - We do wallcoverings, 3D fiber murals, curtains, blinds, flooring, and instant home makeover packages.
8-Hour Room Transformation - No mess, no smell, no waiting. Our team renovates your space in just one day.
Long-lasting, Washable Wallcoverings - Our wallpapers are durable, easy to clean, and last over 10 years. No compromise on quality.
10,000+ Unique Designs - From Parisian vibes to metallic gold, we’ve got non-woven, raffia, linen, and more.
Smart, Decorative Panels - Wallcoverings that insulate, absorb sound, and help with monsoon leakage. 5% tak power bill kam (up to 5% less power bill).
Similar to Marshalls Wallcoverings
Find more vetted experts
in minutes.