Public Relations (PR)
Pricing Guide
Starter Digital PR & Brand Story
Strategy & Content
- 1 initial deep dive session (60-90 mins) to identify brand USPs.
- Creation of a basic press kit (Bio, Company Fact Sheet, Vision/Mission).
- Drafting of 1-2 professional press releases or articles per month (500-800 words).
Media Relations
- Manual pitching to 20-30 online news portals and blogs.
- Target of 1-2 digital mentions or feature stories per month.
Monitoring & Reporting
- Tracking brand mentions on Google and social platforms.
- One time review and suggestions for the founder's LinkedIn profile.
- Monthly status report listing pitch logs and live links.
Growth PR & Influencer Seeding
Strategic Planning
- Bi-weekly alignment calls (30-45 mins).
- Creation and monthly updates of full media kit including image bank.
Active Media Operations
- Drafting 2-3 press releases, op-eds, or Q&A responses per month.
- Outreach to Tier 1 and Tier 2 print and digital publications.
- Coordination of telephonic or email interviews with journalists.
- Reactive PR (Newsjacking) based on trending industry topics.
Influencer & Account Management
- Coordinating barter collaborations with 5-10 micro influencers per month.
- Dedicated account lead with WhatsApp support for quick approvals.
- Monthly report with Reach, AVE estimates, and sentiment analysis.
Full Stack Reputation & Crisis Management
Leadership Branding
- Strategy for speaking opportunities and award nominations.
- LinkedIn ghostwriting for the founder (4-6 posts per month).
Crisis & Strategy
- Development of crisis communication playbook.
- 24/7 availability during active PR crises.
- Quarterly deep dive into competitor analysis and share of voice.
Premium Media & Events
- Targeting feature stories in marquee publications.
- Organizing coffee meet and greets with editors (expenses at actuals).
- Pre-event buzz creation and invite list management.
- On site PR representation during major media events.
About Public Relations (PR)
Heart Over Hype
People call me a "heart-working PR boy" and honestly, it fits. PR for me is not just a hustle, it's about caring enough to get your brand story out there without the usual mask. I dig into what actually matters and help you put it out in the world.
What You Get
- I’m all about real talk and keeping things authentic. No spin, no jargon.
- We uncover your story together - not just what sounds good but what feels true.
- I work with you to figure out your messaging strategy so your brand doesn’t just sound loud, it sounds like you.
- If you’re solo, I get how personal branding for entrepreneurs is a whole different game. I’ll help you stand out and stay real.
My Way of Doing PR
I’m hands-on, detail-obsessed, and probably fuss more than I need to. I’ll check your press kits, scan every media mention, and mess around with your launch draft till it feels just right. Sometimes it takes extra chai breaks and a bit of jugaad (quick fix), but I don’t stop till it’s sorted.
More Than Press Releases
PR isn’t just one thing. I help with reputation management strategies, crisis communication planning, and media relations best practices too. If things go sideways or you just want to play it smart, I’ll help you build a brand that can take a few hits and still stand strong.
Meet your Expert
Sunnie
My Story
Hey, Sunnie here. That pic? Old, but totally me - deep in the details, lost in the work. Someone once called me a 'heart-working' PR guy, and I kinda own it now. For me, PR isn’t just spinning stories, it’s getting to the real pulse behind what you want to say. I like finding that core, and making sure it actually lands with people.
My Work
PR Services - Telling Your Story - I help brands and folks share their story in a way that feels genuine and connects with people.
My 'Heart-Working' Approach - I dig into details, always chasing authenticity. No hype - just real, genuine storytelling.
Building Your Brand Reputation - We work together, find your real voice, and build a presence that sticks with your audience.