Fashion & Commercial Photography
Available across Ghaziabad
I shoot fashion campaigns, editorials, and product images with a team, focusing on visuals that show real mood and personality, not just standard poses.
Pricing Guide
Standard E-Commerce & Catalog Shoot
Scope of Work
- Duration: Up to 8 hours of shooting time.
- Volume: Ideal for 25-40 garments/SKUs (approx. 3-4 angles per garment).
- Lighting: Standard High-Key (White/Grey seamless background) or evenly lit colored backdrop.
- Team: Lead photographer plus one lighting assistant.
Deliverables & Editing
- Image Count: Approx. 80-100 high-resolution JPEGs.
- Editing: Basic batch editing including exposure, white balance, and framing.
- Turnaround: Digital delivery within 3-5 working days via cloud link.
- Note: Does not include advanced skin retouching or body shaping.
Exclusions
- Studio rental charges.
- Models, Makeup Artist, and Stylist fees.
Creative Lookbook & Editorial Shoot
Production Specs
- Concept: Pre-shoot consultation and mood-board creation to define visual language.
- Lighting: Advanced creative setups using colored gels, gobos, or cinematic hard light.
- Volume: Focus on 10-15 distinct looks or outfits for higher quality.
- Team: Lead Photographer + 1-2 Technical Assistants.
Post-Production
- Selection: Client selects best shots from the session.
- Retouching: 15-20 High-End Retouched images (skin texture cleaning, distraction removal, color grading).
- Proofs: Basic color-corrected proofs of remaining good shots.
Usage
- Images optimized for Social Media (vertical/square) and Website Banners.
- Includes on-set creative direction for posing and styling.
Premium Commercial Campaign
Production & Direction
- Creative Direction: End-to-end involvement from concept to detailed shot-list planning.
- On-Set Tech: Tethered shooting station (laptop/iPad) for real-time client approval.
- Equipment: Flagship camera bodies, prime lenses, and pro-series lighting grip.
- Team: Lead Photographer, 1 Digital Operator, and 2 Light Assistants.
Post-Production
- Output: 10-12 Ad-Campaign level Hero Images.
- Editing: Meticulous retouching including product texture, skin perfection, and composite work.
- Grading: Cinematic color grading customized to the brand palette.
Rights
- Includes standard digital commercial usage rights for Paid Ads (Social Media, Web, Digital Billboards).
- Note: Print rights for Hoardings may incur extra licensing.
About Fashion & Commercial Photography
Visuals That Speak
I’m Atul, a photographer and cinematographer from Delhi, now working in the UK. My thing is visuals that actually say something. Whether it’s high-fashion campaign visuals or crisp editorial portfolio shoots, I’m chasing images that feel timeless, not just trendy.
What I Do
- I shoot for brands, designers, and models. That means everything from high-fashion campaign visuals to clean e-commerce product images and cinematic fashion films.
- My lookbooks and online store shoots are always studio-based for that sharp, polished finish.
- For editorials, I love mixing things up on location - old heritage buildings or city streets, wherever the vibe fits.
- Models, I help you build portfolios that actually show your personality and range, not just standard poses.
My Style
- Some days it’s bright and clean, perfect for e-commerce.
- Other days, it’s all about moody, dramatic lighting - chasing that cinematic look for editorials and campaigns.
- My video work leans cinematic, with pro color grading and dynamic shots.
How It Works
I don’t work alone. Shoots are a team effort - I pull in stylists, makeup artists, directors, whoever’s needed. That way, we get the best out of every idea.
What Matters
End of the day? It’s about catching a mood - could be glamour, could be just ‘in aankhon ki masti ke’ (the magic that lives in someone’s eyes). That’s what I’m after in every frame.
Meet your Expert
Atul Gupta
48 connects in last 3 months
My Story
Hey, I’m Atul. Half my time in Delhi, half in the UK, juggling shoots and building Studio X India from scratch. Fashion’s my jam – whether I’m channeling Marilyn Monroe for Lino Perros or catching that ‘in aankhon ki masti ke’ vibe at Indian Couture Week. I’m all about mood, story, and visuals that stick with you, not just pretty pictures. If it feels real, I’m happy.
My Work
Fashion Campaigns & Editorials - I shoot campaign films, editorials, and Indian couture photography for brands who want visuals with story.
Commercial Photography & Cinematography - From lookbooks to high-fashion videos, I handle shoots, direction, and color grading for polished results.
Collaborative Shoots - Never solo - I work with stylists, makeup, models, editors. Team effort for every campaign.
Experience with Big Brands - Used to large-scale productions, delivering high-fashion lookbook visuals and editorial campaign films.
