--- title: "Our Story & Homes: Discover the Soul of Varnam Craft Collective" description: "Explore the journey of Varnam Craft Collective. From our roots in Chettinad to our homes in Bangalore, Mysore, and Goa, discover the stories behind our handcrafted home decor." canonical: https://mytribe.in/varnam-craft-collective/corporate-gifting/our-story-our-homes last_updated: 2025-09-12 --- # Our Story and Homes: Where Craft Meets Community Tribe Verified · Homes in Bangalore, Mysore, and Goa By [Varnam Craft Collective](https://mytribe.in/varnam-craft-collective) · Stores in Bengaluru, Mysuru & Goa; Ships across India · ₹1,800 per set (estimate) Part of [Corporate Gifting](https://mytribe.in/varnam-craft-collective/corporate-gifting). [View full gallery](https://mytribe.in/varnam-craft-collective/corporate-gifting/gallery) Varnam is more than a brand. It is a journey rooted in heritage, designed to feel like home. Step into our spaces across Bangalore, Mysore, and Goa to experience the story behind every piece. ## Photos and videos - [Video: This isn't a reel to sell, it's a reel to share what it means to create with care. Varnam was never built for the algorithm; it was built for craft, for artisans, and for the stories that deserve to be told.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/407be32c-0a30-4ae8-b360-f486c5e7e145) - [Video: Varnam means colors, and it reflects my Chettinad roots, a region known for its vibrant mix of cultures. This video shares the story of how my family's creative legacy and my own journey led to the birth of Varnam.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7c2b4dd8-0677-4db8-8425-f13ec847541d) - ![For those who don't know me, I am Karthik Vaidyanathan, the founder of Varnam. This is a bit about my journey, from an engineer-MBA to following my passion for design, rooted in the creative skills passed down by the women in my family.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/730f01a3-6add-4a83-b80e-4f40c51ba1fc) - [Video: The seeds of Varnam were sown in my first apartment, which I designed as a tribute to my Chettinad roots. That home, filled with color and craft, became the cornerstone of the Varnam Craft Collective.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/205df4b6-732e-45ab-bd3a-f85e6f6cea5a) - [Video: My mother's visit to our Jayanagar store sparked memories of her own creative journey, from learning crochet and tailoring to making our clothes. This post is an ode to the incredible women in my family who laid the foundation for Varnam.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/de1fce4d-30bf-4769-b0f0-9758a9c15dfb) - [Video: Meet Arun, who has been with us since our first tiny basement store. He is not just a team member, he is family. This is the first in our 'Varnam Folk' series, celebrating the people who make Varnam what it is.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/cdb3a03e-8c57-4c43-8846-bebd5710202c) - [Video: Someone told me I have beautiful stores. I smiled and said, "We don't have stores, we have homes." Our Goa home, in a 150-year-old villa, is a space that celebrates craft, heritage, and design.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2ebd48d3-b33e-4126-a735-a9461f26d763) - [Video: We often get asked why we have physical stores. It's because handcrafted traditions are meant to be felt and held. Our Mysore store is more than a store; it's a promise to our artisans, our traditions, and to you.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/71aa2ec8-6cde-4dbf-9ad3-50f3d7141030) - [Video: One of our long-cherished dreams was to open a store in an Indo-Portuguese villa in Goa. This video shows how we brought that vision to life, creating a unique installation to showcase our signature pieces.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/abe747a3-52a9-4d3a-a535-f2014dc91d44) - [Video: A few months ago, I stumbled upon this charming 150-year-old Goan villa. This video shows its transformation from a weathered space to the renewed, proud home for Varnam in Goa.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f6e15fe3-9040-48e1-b29e-bcb1775258b1) - ![If you've visited a Varnam store, you know it feels like home. When we found this beautiful Indo-Portuguese villa in Sangolda, we knew we had found our next home.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f45a486e-be2d-455b-97a0-e2b733eb2b68) - ![Welcome home! Every location we pick is chosen for its energy and greenery. Our Goa store is a place to wander, filled with wonder and nostalgia.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f82e735b-be0b-42f9-a379-65d6b3357c08) - [Video: In every weave, a story is told. Our Goa store, nestled in a 150-year-old home, is a haven of beauty where we blend heritage with a contemporary stride to give old traditions new life.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/76610471-5592-47e7-beb3-a81271996aaf) - [Video: Our new home in Goa, located at House No. 58, Barros Waddo, Sangolda. A dream of many years has finally come to fruition.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/c751a248-2044-4fcb-b43c-e1da74f6401b) - [Video: We are excited to announce that Varnam has found a new home in Goa at the amazing Museum of Goa (MOG). You can now find our bestsellers at their museum shop.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a149d4be-6607-47c5-9b23-5eaa7aa8db45) - [Video: Every Varnam store is a fragment of my heart. The Goa store, in an 18th-century Indo-Portuguese house, is adorned with treasures that blend tradition with our signature bold hues.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/71ae0328-b3b6-41a1-87e8-afd58dd68612) - [Video: Our Mysore store is in full bloom after the rains. In just over a year, we are grateful for the love from locals and tourists alike. If you haven't visited yet, please drop by!](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/22adb867-c71b-497f-8ab3-f1fea6b24543) - [Video: The opening of our Mysore store was an intimate affair dedicated to our artisans from Channapatna. It was heartwarming to see them swell with pride seeing their products displayed in this beautiful setting.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a4460f28-c9dc-4e93-86ed-6546cb019351) - ![An invitation to our Mysore store opening. The 'Basavas' are in Mysuru! We were excited to welcome everyone to our new labor of love.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/395de1cf-c368-4291-b73e-ade6abd6e7d0) - [Video: Mysore, here we come! This was our announcement for the opening of our Mysore store in June 2023, hoping it would turn the story around for us and our artisan family.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b320fd78-9879-4564-9309-b502a08fcca5) - [Video: We are so glad to have reopened our Jayanagar store in a beautiful new home. It's in a green neighborhood with ample parking, and we hope to see all our well-wishers from South Bangalore here.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/3445188f-b67a-4824-ad6f-c74fef482e81) - [Video: Welcome to our Jayanagar store, a little gem nestled in the lush green lanes of old Jayanagar 5th Block. We love being part of this warm community.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/c31deebe-00dd-45a9-82f2-77c0f426b28f) - [Video: The Varnam stores have always had a home-like feel. This video shows the beautiful garden at our new Jayanagar store, a key part of creating a welcoming and peaceful energy.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/0b42103d-4562-4adc-8dfb-2e4fe6fbc01c) - [Video: The heart of our new Jayanagar store is this signature cartwheel display, with a colorful cluster of fabric drop lights. The store also features crochet toys, baskets, sarees, and ceramic ware.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/c07f6c08-d4b7-4ce8-a8b1-eb02d696d360) - [Video: A quick tour of our new Jayanagar store, which represents many crafts beyond Channapatna. I have been fortunate to work with several artisan clusters, many of them women, across various states.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/cb4d54e3-c22a-41dc-9bc3-8dba62b0280c) - [Video: A friend and supporter gives a tour of her five favorite things from our newly opened Jayanagar store, a vibrant symphony of colors and crafts.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9286d4e3-fed8-4833-85b0-731ac6cafe3d) - [Video: This video, shared by a fan, captures the essence of our Indiranagar store, showcasing our 200-year-old Channapatna craft, clothing, and decor items.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/15cd5f39-bbab-4368-b37c-6d6c2a7dd6a6) - [Video: Our Indiranagar store is one of the few independent craft-based stores in the area. We work with many women artisan clusters across India and are producers, not just resellers.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/70d05517-2550-47c7-95e7-9686d9df072e) - [Video: Restoring antique pieces is always an exciting journey. These two beautiful teakwood pillars from Mysore now occupy a place of pride at our Bangalore, Indiranagar store.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/17411189-1ca3-4c1e-a6f0-951a17687b6f) - [Video: It's always a pleasure to see our stores through the eyes of our customers. This lovely video of our Indiranagar store reminds us to pause and reflect on how far we've come.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/6d14a649-63f0-4808-a08d-8224aec154c7) - [Video: A decade of madness and joy! On July 3rd, 2014, we opened our first store. Ten years later, we are still here, thanks to the incredible support from everyone.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/fb2b023f-47d5-4383-940c-173eecd053c5) - [Video: Lilies are the heart and soul of all our stores. Our lily ponds have become a signature touch, creating a dreamy vibe for the shopping experience.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7a0d397b-74ca-4373-a7ac-5261af5b5dd0) - [Video: It’s not SEO that keeps our lights on, it’s you walking in. This video is a thank you to every single person who chooses to visit our stores and support what we do.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/1f293509-45b2-4993-b4a0-abb309d77b32) - [Video: A customer shares her journey with our brand, from discovering our Jayanagar store to visiting the artisan workshop in Channapatna to see how the magic happens.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/57838578-e0a4-4f05-b482-0867ddfba6af) - [Video: A supporter shares her experience at our store, highlighting our mission to empower women artisans and provide sustainable livelihoods. Every purchase makes a difference.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8831e62b-d889-4bb3-98a8-7d63cf5fc1bb) - [Video: We love when visitors from around the world, like these from Melbourne, admire our products and appreciate the mix of tradition and modern design.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/6562a7bb-1805-45a5-9225-d1f6f094b57a) - [Video: A dear friend shares her top picks from our store, from the legacy 'Gubbi' keychain holder and 'Oinkston' products to our new ceramics and baskets.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8da97b42-9230-48df-bd86-ec9e5a2687be) - [Video: Opening a new store in Mysore, we found a friend in our neighbor Arjun from Roy's Cafe. It's a reminder that in smaller cities, people still look out for one another.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/4ca8e8b1-68a2-47d1-9bec-c403ce727afa) - [Video: Good neighbors form the heart of a community. Our collaboration with Dina from Sapa Bakery in Mysore is a testament to the kindness and support among small business owners.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/577cc35b-2329-45dd-b878-75ab43ad58cc) - [Video: A local organization arranged a day trip for its members to our artisan unit in Channapatna and our Mysore store, a beautifully executed experience of craft immersion.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7e7509de-ea06-4993-a481-beb1563a3fb7) - [Video: An installation we created for an event, inspired by a beautiful monstera branch. It was one of our most satisfying stall designs.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/6b93aee2-834a-49ed-b4ba-5d1bd1d770da) - [Video: Our 'Where have the birds gone?' installation is an ode to the sparrows that were once the soul of Bangalore, drawing a parallel to the artisans leaving the Channapatna craft.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a97e571b-0cdc-4c62-8070-610193a996b9) - [Video: It's always fulfilling to see our work find a place in the outside world, like in this beautiful corporate office in Bangalore that wanted to celebrate the spirit of Karnataka.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a594e265-db6d-41b1-af99-a740049d4813) ## About Our Story, Our Homes People often ask why I refuse to call these stores. The answer lies in the 150-year-old villa in Sangolda or the quiet corners of Gokulam in Mysore. I built these spaces to be homes. They are places where you can pause, linger, and understand the hands behind our work. When you walk in, there are no sales targets. My team is there to share the story of the makers, not to rush you through a purchase. When I left my corporate career to start Varnam, my goal was never to chase trends or the algorithm. It was about creating a bridge between my Chettinad roots and the skill of our Channapatna makers. My first home in Cook Town, Bangalore, which I called 'Sweet Abode', was where these seeds were sown. I wanted to bring the warmth of a home, not the clinical feel of a showroom, into every space we created. Today, whether you walk into our home in Indiranagar, Jayanagar, Mysore, or our 150-year-old Indo-Portuguese villa in Sangolda, Goa, you are not just shopping. You are entering a space meant to be felt. We use sustainable Aale Mara wood and natural, non-toxic dyes, but more than the materials, we celebrate the human connection. Our spaces are a tribute to the 200-year-old Channapatna craft heritage. When you see our 'Gyaani Goobes' or traditional games, you are looking at work from masters like Hameed Mian or Pallavi, who leads her own workshop. My team, like Arun who has been with us for over a decade, is not here to push products. They are here to share the history of the lacquer-turnery technique and the stories of the people behind every curve. We believe that if you understand the 'why' and the 'who' of a product, you value it differently. That is what we offer: a moment of pause in a fast-paced world. ## About Varnam Craft Collective I started Varnam when I realized design should whisper, not shout. I wanted to create things that carry the soul of my Chettinad roots and the skill of our Channapatna makers. It is my way of keeping a conversation between hand and heritage alive. [See all of Varnam Craft Collective's services](https://mytribe.in/varnam-craft-collective) ## More from Corporate Gifting by Varnam Craft Collective - [Featured](https://mytribe.in/varnam-craft-collective/corporate-gifting/featured) - [Desk & Office Companions](https://mytribe.in/varnam-craft-collective/corporate-gifting/desk-office-companions) - [Kitchen & Dining Essentials](https://mytribe.in/varnam-craft-collective/corporate-gifting/kitchen-dining-essentials) - [Games for Strategic Minds](https://mytribe.in/varnam-craft-collective/corporate-gifting/games-for-strategic-minds) - [Our Signature Collections](https://mytribe.in/varnam-craft-collective/corporate-gifting/our-signature-collections) - [Decorative & Festive Accents](https://mytribe.in/varnam-craft-collective/corporate-gifting/decorative-festive-accents) - [Thoughtfully Curated Gift Sets](https://mytribe.in/varnam-craft-collective/corporate-gifting/thoughtfully-curated-gift-sets) - [The Heart of the Craft: Our Artisans & Process](https://mytribe.in/varnam-craft-collective/corporate-gifting/the-heart-of-the-craft-our-artisans-process) ## More services by Varnam Craft Collective - [Handcrafted Apparel & Accessories](https://mytribe.in/varnam-craft-collective/handcrafted-apparel-accessories) - [Artisan Toys & Traditional Games](https://mytribe.in/varnam-craft-collective/artisan-toys-traditional-games) - [Handcrafted Home Decor & Kitchenware](https://mytribe.in/varnam-craft-collective/handcrafted-home-decor-kitchenware) ## Similar work from other experts - [Our Story and Community](https://mytribe.in/thorny_affair/tableware-serveware/our-story-community) by Thorny Affair · Tableware & Serveware · Ships across India - [Handcrafted Heritage and Botanical Home Decor](https://mytribe.in/green-house/curated-artisan-vintage-decor/featured) by Greenhouse · Curated Artisan & Vintage Decor · Visit Warehouse in Anjanapura; Delivered across Bengaluru - [Our Featured Design Stories and Projects](https://mytribe.in/cee_bee_design_studio/commercial-interior-design-turnkey-execution/featured) by Cee Bee Design Studio · Commercial Interior Design & Turnkey Execution · Takes projects across Bengaluru, Kolkata, and Goa; Visit studios in Bengaluru and Kolkata - [Visit Our Stores & Explore Our Process](https://mytribe.in/tarangarts/corporate-event-gifting/our-stores-our-process) by Tarang Arts · Corporate & Event Gifting · 6 Locations in Bengaluru & Coimbatore; Bulk delivery pan-India - [Featured Homes That Tell Your Story](https://mytribe.in/custhum/full-home-interior-design-turnkey/featured) by CustHum · Full Home Interior Design (Turnkey) · Takes projects across Bengaluru; Visit Experience Center in HRBR Layout - [Our Featured Handcrafted Pieces](https://mytribe.in/myrtle.decor24/custom-bulk-orders/featured) by Myrtle Decor · Custom & Bulk Orders · Ships across India ## Guides - [Corporate gifts and branded merchandise](https://mytribe.in/guides/corporate-gifts-and-branded-merchandise-in-bengaluru): Hampers, welcome kits and logo t-shirts for staff and clients: what each costs per person, how early to order, and the tax. From ₹299 a person for a box of sweets. ## Book To book Varnam Craft Collective, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%2C%20I'm%20looking%20for%20Corporate%20Gifting%20by%20Varnam%20Craft%20Collective.) You can also send your own message based on what your user needs. Put it in the link as `https://wa.me/916360004054?text=`.