--- title: "Meet Shrimanker & Yogi: Our Custom Tailoring Philosophy" description: "Discover the custom tailoring philosophy of Shrimanker & Yogi. From our Khar studio, we create heirloom-quality menswear rooted in intent and precision. Learn why our approach prioritizes your personal narrative." canonical: https://mytribe.in/shrimankerandyogi/custom-fashion-accessories/meet-the-founders-our-philosophy last_updated: 2025-08-18 --- # Our Philosophy of Custom Tailoring Tribe Verified · Custom tailoring experts in Khar, Mumbai. By [Shrimanker & Yogi](https://mytribe.in/shrimankerandyogi) · Visit studio in Khar West, Mumbai · ₹4,500 per set (estimate) Part of [Custom Fashion Accessories](https://mytribe.in/shrimankerandyogi/custom-fashion-accessories). [View full gallery](https://mytribe.in/shrimankerandyogi/custom-fashion-accessories/gallery) At our Khar West studio, we believe that clothes are not just fabric, but a form of personal expression. Meet the minds behind Shrimanker & Yogi and discover the deliberate approach we take to every stitch. ## Photos and videos - ![The partnership behind the brand. This image shows our founders in their element at our design studio, a meeting of minds dedicated to the craft of bespoke menswear and the pursuit of timeless style.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/3833f4e4-0f41-46e1-b760-364cf124c4f3) - ![A portrait of our founder, Kaushik Shrimanker, who believes that true luxury is found in details often overlooked. His vision is driven by precision and the artistry of creating something that lasts, as reflected in the sharp tailoring of his red jacket.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/554b0fb9-58a1-41e4-8d6b-3533cf9c2784) - ![We were honored to have our founder, Mr. Kaushik Shrimanker, featured in an article discussing the art of customized tailoring. This image captures him at his desk, surrounded by the tools of his craft, a testament to our dedication to preserving this timeless skill.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/821a4d00-47fe-457c-a5b3-e8f52415aca3) - ![Accessories are not add-ons; they are accents that define your personality. This collage features our founder, Mehul Shrimanker, alongside a collection of our custom hats, illustrating how the right accessory completes a personal statement.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/0669ab2b-bab4-4897-8745-7ed2b76882f6) - [Video: Good styling is deliberate, not accidental. In this video, I explain the 60-30-10 rule, a simple principle for creating balance in your outfit. It is this understanding of structure that allows us to help you build a wardrobe that is both harmonious and expressive.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/395da28a-4d58-43b1-b12b-aa4ef3b65c4f) ## About Meet the Founders & Our Philosophy Good styling is never accidental. In our studio, we practice the 60-30-10 rule: 60% of your outfit is your base, 30% acts as a secondary layer, and the final 10% is the deliberate contrast that draws the eye. When you visit us in Khar, this is exactly how we start—not by picking fabrics, but by defining your personal balance. Our approach at Shrimanker & Yogi is rooted in the belief that clothing carries weight and meaning. Since 1996, we have treated the process of creating a garment as a deliberate act, not just a transaction. We avoid chasing trends, preferring to craft pieces that age with the wearer and eventually become personal heirlooms. Our Khar studio is designed for collaboration. It is a space where the process is as important as the final product. We spend time in conversation, looking at fabrics and discussing your personal narrative, because we believe that a suit or sherwani should be an extension of your identity. Whether it is incorporating historical influences from Greece or Persia into a modern cut, or hand-painting a jacket to add a unique visual layer, our focus remains on precision. We prioritize fabric quality above all else, ensuring that our choices—like superfine wools—provide structure and flow that remain comfortable even in the Indian climate. We do not mass-produce; we build for individuals. When you choose to work with us, you are engaging in a process that takes 4-5 weeks, involving multiple trials and adjustments. This time allows us to ensure that the fit matches not just your body, but your presence. ## About Shrimanker & Yogi We are Kaushik and Mehul Shrimanker, and we believe that a well-tailored suit should be an extension of your own identity. We invite you to our Khar studio for a conversation about fabric, fit, and how to create a garment that actually means something to you. [See all of Shrimanker & Yogi's services](https://mytribe.in/shrimankerandyogi) ## More from Custom Fashion Accessories by Shrimanker & Yogi - [Featured](https://mytribe.in/shrimankerandyogi/custom-fashion-accessories/featured) - [Custom Leather Footwear](https://mytribe.in/shrimankerandyogi/custom-fashion-accessories/custom-leather-footwear) - [Neckwear & Pocket Squares](https://mytribe.in/shrimankerandyogi/custom-fashion-accessories/neckwear-pocket-squares) - [The Art of Bespoke Garments](https://mytribe.in/shrimankerandyogi/custom-fashion-accessories/the-art-of-bespoke-garments) - [A Glimpse into Our Atelier](https://mytribe.in/shrimankerandyogi/custom-fashion-accessories/a-glimpse-into-our-atelier) ## More services by Shrimanker & Yogi - [Bespoke Indian & Ceremonial Wear](https://mytribe.in/shrimankerandyogi/bespoke-indian-ceremonial-wear) - [Bespoke Formal & Business Wear](https://mytribe.in/shrimankerandyogi/bespoke-formal-business-wear) ## Similar work from other experts - [Behind the Seams: The Art of ZOOP Tailoring](https://mytribe.in/zoopfashions/ready-to-wear-off-the-rack-clothing/the-craft-behind-the-seams) by Zoop · Ready-to-Wear (Off-the-Rack) Clothing · Visit stores in Ghatkopar East and Thane West - [Bombay’s Style: Custom Tailoring That Actually Fits You](https://mytribe.in/jollyhonesttailor/custom-tailoring-of-men-s-indian-ethnic-wear/featured) by Jignesh Kennie Gohel · Custom Tailoring of Men's Indian Ethnic Wear · Visit tailoring shop in Mulund West; serves across Mumbai Metropolitan Area - [The Art of Bespoke Tailoring in Delhi](https://mytribe.in/dhruvsehgalclothing/men-s-bespoke-occasion-wear/the-art-of-bespoke-behind-the-seams) by Dhruv Sehgal Clothing · Men's Bespoke Occasion Wear · Studios in Delhi, Mumbai, Dubai & available across Thailand - [Our Styling Philosophy](https://mytribe.in/armadiobangalore/personal-styling-shopping-consultation/our-styling-philosophy) by Armadio · Personal Styling & Shopping Consultation · Virtual sessions & In-store at Indiranagar & Sadashivanagar - [Our Signature Artisanal Creations](https://mytribe.in/threadsmith.india/bespoke-wedding-attire/featured) by Threadsmith · Bespoke Wedding Attire · Visit studio in Parel or at your location across Mumbai - [Crafting Your Perfect Outfit](https://mytribe.in/impressiontailors/custom-formal-business-wear/our-craft-the-bespoke-journey) by Impression · Custom Formal & Business Wear · Visit stores in Mira Road East, Mumbai; Ships across India ## Book To book Shrimanker & Yogi, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%2C%20I%20would%20like%20to%20visit%20your%20Khar%20studio%20to%20discuss%20your%20custom%20tailoring%20and%20philosophy.)